Lindsay Bell

Five Reasons Getting Fired isn’t the End of the World

By: Lindsay Bell | March 20, 2013 | 
84
Today’s guest post is by Lindsay Bell. So, a good friend of mine got fired this week. On a Monday. What type of company fires people on a Monday?? Anyhow, we texted back and forth about it, and in one of those texts she mentioned she’d never been fired before. In 40 years in the work force she had never received a pink slip. Oh, she’d [&hellip
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Gini Dietrich

Guest Blogging: Seven Tips for Success

By: Gini Dietrich | March 20, 2013 | 
133
When I began my career in communications (don’t ask how long ago; I’ll lie to you), the only thing we had to worry about was building really strong relationships with journalists to do the media relations part of our jobs. Now we have to worry about that and relationships with bloggers and influencers and customers and prospects and competitors and detractors and cynics and trolls and [&hellip
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Guest

Project Prioritization: Stay Sane When Working with Tech Teams

By: Guest | March 19, 2013 | 
33
Today’s guest post is by Lucjan Zaborowski. Project prioritization sucks. This is a frustration shared by both technical and non-technical teams. However, mastering prioritization is crucial to successfully working with your developers because it is vital to their workflow. So if you’ve caught yourself saying, “Why won’t the tech team push my marketing campaign live?” while overhearing an equally frustrated tech team say, “Marketers do not understand [&hellip
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Gini Dietrich

Join Chris Brogan for a Special Livefyre Q&A Today

By: Gini Dietrich | March 19, 2013 | 
347
Yes, I know today is not the third Wednesday of the month, but I have an advisory board meeting tomorrow so had to reschedule around that. But it’s the third Tuesday of the month so close enough. We’re going to have Livefyre Q&A day! Today we have Chris Brogan of, well, it’d probably be easier to list what he’s not famous for, but you likely know him because [&hellip
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Guest

Six Benefits of Interview-style Blog Posts

By: Guest | March 18, 2013 | 
60
Today’s guest post is by Unmana Datta. I’ve always felt interview-style blog posts are a great way to create content for a business site. But I’d only taken advantage of them in an ad hoc way until a few months ago, when I started a regular interview series on my business blog. Based on my experience, I wanted to share with you the top six reasons [&hellip
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Lindsay Bell

LIVESTRONG Lessons: Recovering from a Crisis

By: Lindsay Bell | March 18, 2013 | 
153
Today’s guest post is by Lindsay Bell. Unless you’ve been living under a rock these last few months, you’re well aware (and probably sick to death of) the whole Lance Armstrong debacle and resulting LIVESTRONG PR crisis. Personally, I’ve never liked the man (ducks as Gini throws a heavy shoe at me). He just always rubbed me the wrong way. There’s something…unctuous about him. Something a [&hellip
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Gini Dietrich

The Three Things, Edition 24

By: Gini Dietrich | March 17, 2013 | 
3
Welcome to 24th edition of The Three Things, the weekly update of three links, podcasts, videos, or books you can’t miss from Michael Schechter (Honora, A Better Mess), Howie Goldfarb (Sky Pulse Media, Web Choice Consulting), and me! For those of you new to this series, The Three Things arrives in your inbox on Sunday mornings (unless you don’t suscribe, but that can easily be fixed if you hurry over and enter [&hellip
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Gini Dietrich

Gin and Topics: Dude Has Some Serious Moves

By: Gini Dietrich | March 15, 2013 | 
59
On April 15, my in-laws will have been married for 40 years. Forty years. F-O-R-T-Y years. And they’re still really young, which is a pro for having kids in your early 20s. While the rest of you are celebrating St. Patrick’s Day, we will be with them celebrating this amazing accomplishment. They’re the consummate couple, too. You know the one. The one where you think, “They [&hellip
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Guest

Online Relationship Building and Offline Sales

By: Guest | March 14, 2013 | 
80
Today’s guest post is by Eden Spodek. Research shows retailers that use Twitter drive online sales, and have a competitive advantage during the holiday season. But what is the effect of online relationship building by employees of retail brands, and eventual offline sales? Maybe it’s just me, but I’ve always been a firm believer that online relationship building has a direct correlation to offline behavior and [&hellip
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