Arment Dietrich

Leading Lounge First

By: Arment Dietrich | April 14, 2008 | 
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Blog written by Maggie Hassler I was reading Lodging Magazine, when I came across a great example of a newsworthy symbiotic relationship.  Hotel Sax Chicago joined forces with Microsoft’s experimental branding team to create “The Studio — experience by Microsoft,” an interactive entertainment lounge that offers Hotel Sax guests access to the newest technologies available. The Studio is open seven days a week at NO CHARGE [&hellip... Read More
Arment Dietrich

Conspiracy Theory

By: Arment Dietrich | April 9, 2008 | 
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Blog written by Angela Loiacono Nearly 11 years later, the death of Princess Diana is still a burning issue in the minds and hearts of many.  A verdict released Monday ruled that Princess Diana and her boyfriend Dodi al-Fayed were unlawfully killed when their vehicle crashed in a Paris tunnel in 1997.   Many hope the ruling will calm rumors of a conspiracy theory surrounding Diana’s death.  [&hellip... Read More
Arment Dietrich

Redefining Journalism Ethics to Incorporate Social Media

By: Arment Dietrich | April 9, 2008 | 
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Blog written by Liz Pope While social media becomes more prevalent among traditional newspaper reporters, a code of journalism ethics needs to be redefined to include bloggers. As proof of this increasing trend from traditional to social media, PRWeek/PR Newswire recently released the following statistics in their 2008 Media Survey: ·         Nearly half of traditional journalists blog on their own personal blog or for their publication. [&hellip... Read More
Arment Dietrich

I'm So Dizzy My Head is Spinning

By: Arment Dietrich | April 9, 2008 | 
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Blog written by Sarah Evans Is David Petraeus, Commanding General, Multi National Force – Iraq (MNF-I) dizzy? With 160,000 troops in Iraq, the three remaining presidential front runners recently questioned Petraeus’ thoughts on U.S. troops Iraq. Petraeus was caught in a political crossfire. While McCain and Petraeus agree that troops should stay in Iraq, Obama and Clinton seem to agree that troops should come home. I [&hellip... Read More
Arment Dietrich

Where Has Responsibility Gone?

By: Arment Dietrich | April 4, 2008 | 
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Blog written by Morgan Smith Want to enjoy the company of man’s best friend without all that pesky responsibility? Just go to New York and stop by your local Flexpetz. Now, just like Hertz, Enterprise, or one of 100 other car rental businesses, you can rent a dog for the day out of this new Manhattan business. Rent a dog? You ask. How does that work? [&hellip... Read More
Arment Dietrich

Cause and Effect

By: Arment Dietrich | April 4, 2008 | 
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Blog written by Ayanna Green I enjoy reading articles, books, etc. that focus on the individual experience of an object, organization, or environment.  I believe our individual main purpose on this earth is to grow, prosper and be happy.  I read an interesting article dated March 28, 2008 on www.money.cnn.com entitled “10 Resumes a Day, No Takers.”  The article walked me through Mr. Josh Hager’s dismal [&hellip... Read More
Arment Dietrich

Coach’s Anti-Knockoff Campaign a Fake

By: Arment Dietrich | April 2, 2008 | 
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Blog written by Liz Pope As certain retailers would like us to believe, the way you dress dictates status. As a result, consumers spend thousands on wardrobe and accessories to reach this lofty, in vogue, standing. Nevertheless, why buy a $400 purse when you could spend $20? Through the sale of knockoffs, have-nots dress in what passes as Citizen, Gucci, and Tiffany & Co. To combat [&hellip... Read More
Arment Dietrich

I Wish They'd Run My Releases Too

By: Arment Dietrich | April 1, 2008 | 
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Blog written by Brigitte Lyons Crain’s Chicago Business has a reputation for sniffing out all the gory details of a story, but they got Trumped last week. What happened? They accepted a news release without verifying its authenticity, because they received it from a fellow media outlet. This may sound like a harsh assessment of a really funny situation, but if the shoe fits… Although Crain’s [&hellip... Read More
Arment Dietrich

Gold Star for PR!

By: Arment Dietrich | March 31, 2008 | 
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Blog written by Cory Sealey One of the main focuses of the FADS blog is to highlight when a PR firm or someone in the industry does a great job or has a positive effect on the way PR is perceived.  Unfortunately, as you read my last few postings, I haven’t really been the bearer of good news.  But today brings change.  As it is officially [&hellip... Read More
Arment Dietrich

Blogging Code of Ethics

By: Arment Dietrich | March 28, 2008 | 
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Blog written by Sydney Ayers, APR I’ve been thinking about blogging lately.  (I suppose it’s funny that I am doing that on a blog but there you have it.)  We have been recommending that clients become actively engaged in the blogosphere for some time now but we insist they follow the rules.  “Rules?”, you ask.  Yes, rules.  While the blogosphere may seem to some like the [&hellip... Read More