Arment Dietrich

Heather's Pity Party

By: Arment Dietrich | November 7, 2007 | 
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Heather Mills, another celebrity famous for being famous has long been an annoying media hound. She is Paul McCartney’s estranged wife and thinks she has been branded by the media as a “gold digger” and a “fantasist.”  She recently appeared on both “Today” and “Good Morning America” to talk about how the media has been “so mean to her, man.”  What are her PR people doing [&hellip
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Arment Dietrich

WWJD?

By: Arment Dietrich | November 6, 2007 | 
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Last week it was announced Warren Jeffs, leader of a polygynous group known as the Fundamentalist Church of Jesus Christ of Latter-day Saints, made some interesting statements while in jail which were kept out of his September trial and now are being released. Jeffs was convicted as an accomplice on two counts of rape for his role in the marriage of a 14-year-old follower and her [&hellip
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Arment Dietrich

Death Spin

By: Arment Dietrich | November 5, 2007 | 
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If a waiter told you the banana portion of the dessert accounted for just 200 calories and he/she just can’t get a reliable figure on the rest, would that be a fair report of what the banana split entails?   Unfortunately, U.S. media often gives consumers the banana equivalent when reporting war casualties in Iraq. I think our troops certainly deserve credit and our deep respect [&hellip
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Arment Dietrich

Awards for Bad Products Equals Spin

By: Arment Dietrich | November 4, 2007 | 
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What do you get when you combine misleading advertising with sleeping pills? — the Consumers International list of bad product awards. The U.S. subsidiary of the Japanese firm Takeda Pharmaceuticals took the cake for their promotion of a sleeping drug, Rozerem, to children, according to AFP article posted on Yahoo! News. Consumer International, a global consumer group, announces the awards at the Consumers International World Congress [&hellip
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Arment Dietrich

Ignoring the elephant in the room

By: Arment Dietrich | November 1, 2007 | 
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Two friends and I went to go see The Darjeeling Limited last weekend. And while, to us three Wes Anderson devotees, Owen Wilson’s recent suicide attempt lent little, if any, unintentional pathos to his physical appearance in the film (Wilson’s character is bandaged heavily from a recent accident) I wondered later about how Wilson’s public persona – affable, charming, stoner lothario – would be affected by [&hellip
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Arment Dietrich

Spin Me a Wedding

By: Arment Dietrich | October 31, 2007 | 
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Although it’s not May yet, it seems like everyone has weddings on the brain. This may be due to the fact that I just celebrated my first anniversary and one of my best friends is engaged, but even Daily Candy is putting out its wedding guides. When I finished planning my wedding a year ago, I was convinced I wanted to become a wedding planner. I [&hellip
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Arment Dietrich

Fear + Marketing = Higher Ratings

By: Arment Dietrich | October 30, 2007 | 
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On Tuesday, October 16th, Steven Colbert of “The Colbert Report” made a fantastic revelation regarding CNN’s marketing strategy for their newest series, “Planet in Peril”.  He states: “CNN is so committed to raising awareness of the depletion of our natural resources; they put a 6 foot square poster in each of the 2.3 Million copies of today’s USA Today. That is 13.8 Million square feet of [&hellip
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Arment Dietrich

National Uproar About a Dog?

By: Arment Dietrich | October 29, 2007 | 
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Not too long ago I was thinking about adopting a rescue soft-coated Wheaton terrier.  I saved up the money and found a great organization to apply to.  But man!  Who would have thought that rescuing a dog, saving a dog’s life, giving that family-less dog a home would undergo so many rules? So you can only imagine my interest in following the Ellen DeGeneres story.  I [&hellip
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Arment Dietrich

Colorado Rockies, Who?

By: Arment Dietrich | October 26, 2007 | 
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Every so often a no-name baseball team comes out of nowhere and wins 21 of the last 22 games.  Actually, not really, it’s pretty unheard of.  But, the Colorado Rockies has always been seen as the team that has some great players, but never really makes it past regular season… until now. The Rockies buzz slowly faded after Coors Field was built in downtown Denver, August [&hellip
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Arment Dietrich

“Today's relationships: Long on utility, short on love?”

By: Arment Dietrich | October 24, 2007 | 
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I wasn’t surprised when I came across this highly publicized Craigslist posting, forwarded from a friend who works on Wall Street. This particular woman is claiming to be a spectacularly beautiful, classy, articulate 25-year-old. The only problem is she is frustrated because she has not met her sugar daddy, also known as an older man who is able to gain a younger woman by having lots [&hellip
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