Arment Dietrich

Blogging Code of Ethics

By: Arment Dietrich | March 28, 2008 | 
1
Blog written by Sydney Ayers, APR I’ve been thinking about blogging lately.  (I suppose it’s funny that I am doing that on a blog but there you have it.)  We have been recommending that clients become actively engaged in the blogosphere for some time now but we insist they follow the rules.  “Rules?”, you ask.  Yes, rules.  While the blogosphere may seem to some like the [&hellip
... Read More
Arment Dietrich

Duke is Doing Something Right

By: Arment Dietrich | March 27, 2008 | 
1
Blog written Molli Megasko Despite the fact that Duke bombed the first round of March Madness and really messed up my brackets, at least their education system keeps on trucking. Duke and the University of Waterloo conducted a study that actually suggests that subliminal advertising is more effective than regular advertising.  I find this so fascinating, yet violating at the same time. Students were told they [&hellip
... Read More
Arment Dietrich

Sex, Lies & Textual Relations: Taking a Spin with Detroit's Mayor

By: Arment Dietrich | March 26, 2008 | 
0
Blog written by Shawn M. Kahle, APR In Detroit, there are many urban legends.  One began to circulate in 2002. Then, as the story goes, newly elected Mayor Kwame Kilpatrick enjoyed a lap-dance in Manoogian Mansion ­ the city-owned home he now occupies with his wife and young sons. A stripper ended up dead in the months that followed and several police officers were terminated when [&hellip
... Read More
Arment Dietrich

Mild Media for Teens

By: Arment Dietrich | March 25, 2008 | 
1
Blog written by Maggie Hassler According to a recent study by Northwestern University, “teens find online news stressful and a reminder of danger.” More than 65 teenagers in the Chicago-land area participated in the study about online news experiences for teenagers, admitting to only reading news articles if it catches their eye. The report suggests that news organizations should promote teen audiences by 1) learning what [&hellip
... Read More
Arment Dietrich

March Madness

By: Arment Dietrich | March 21, 2008 | 
2
Blog written by Josh Culver It happens every year. Right around this time the birds start chirping again, the sun starts melting the snow, temperatures begin to rise and just about every male in America is thinking the same thing — ‘How the hell can I get away with taking Thursday and Friday off to watch the NCAA Tournament?’. For large businesses it can be troubling, [&hellip
... Read More
Arment Dietrich

Too Good to Be True

By: Arment Dietrich | March 20, 2008 | 
1
Blog written by Angela Loiacono I’m truly and genuinely tired of the scamming that large companies engage in on a regular basis. National cable, internet, and phone service provider, Comcast, touts this exact trickery — regularly.  With an estimated 24.1 million cable, 13.2 million internet, and 4.6 million voice customers, this huge company takes advantage of their status to rope consumers into believing they are receiving [&hellip
... Read More
Arment Dietrich

News Releases Are Old News

By: Arment Dietrich | March 18, 2008 | 
1
Blog written by Thomas Short There are many ways to send and receive news these days — phone calls, emails, Internet, newspapers, television, and radio, heck even a message by bottle. If, however, the message is inundated to the point of a reporter swimming in the awareness of the story, he or she will want nothing to do with it. Spamming a reporter will not get [&hellip
... Read More
Arment Dietrich

First Amendment Right…or Wrong?

By: Arment Dietrich | March 17, 2008 | 
0
Blog written by Sarah Evans Former vice-presidential candidate Geraldine Ferrara is now a former finance committee member for the Clinton campaign.  Last week she was quoted as saying, “If Obama was a white man, he would not be in this position. And if he was a woman (of any color) he would not be in this position. He happens to be very lucky to be who [&hellip
... Read More
Arment Dietrich

Do As I Say, Not As I Do

By: Arment Dietrich | March 14, 2008 | 
0
Blog written by Morgan Smith I was upset and shocked earlier this week to learn that New York Governor Eliot Spitzer, made an announcement about his alleged involvement in a prostitution ring. Normally, If I hear breaking news about something such as this, the information is from Drudge or some similar outlet, so it must be taken with a grain of salt. However, this information was [&hellip
... Read More
Arment Dietrich

Shopping for Shoppers

By: Arment Dietrich | March 13, 2008 | 
0
Blog written by Liz Pope Twenty Ninth Street, located in Boulder, Colo., is described as a unique, urban-development outdoor mall that is meant to depict class and forward-thinking environmentalism. Nevertheless, nearly two years after its grand opening, businesses are grumbling, or at least one is going so far as to sue the center’s developer and manager for lack of foot traffic. According to one Twenty Ninth [&hellip
... Read More