Arment Dietrich

Would you like fries with that?

By: Arment Dietrich | June 20, 2007 | 
0
Burger boys Jack In the Box have apparently recovered from their fit with E-coli to throw zingers at their competitors, such as Hardee’s.  In a pair of advertisements, the (creepy looking) Jack character leads a carousing office meeting, implying, perhaps, that the Angus meat in competitors’ burgers come from…well, the least appetizing part of a cow. Hardee’s parent company CKE is understandably perturbed at being the [&hellip
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Arment Dietrich

The Power of Blogs – If You Haven't Seen the Season Finale of the Sopranos, Quit Reading!

By: Arment Dietrich | June 19, 2007 | 
0
No matter what, word-of-mouth is out there.  How you choose to use it, can work to your advantage.  If you didn’t watch the Sopranos last week I am sure you at least heard about the controversial series finale, leaving fans and bloggers alike with questions and mixed feelings
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Arment Dietrich

Spinning Away from Accountability

By: Arment Dietrich | June 5, 2007 | 
0
Is anyone personally accountable for his or her words and actions anymore? The answer is “no” if you look to high profile, public leaders like departing World Bank president Paul Wolfowitz. Why in the world is the head of the World Bank dating a bank employee in the first place, let alone securing a hearty compensation package for her? When the truth came out, after far [&hellip
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Arment Dietrich

Despite Regulations, Underage Drinking Still Gets the Picture

By: Arment Dietrich | May 31, 2007 | 
0
Do you remember smoking your first cigarette while you drank your first ice-cold frosty brew when you were only nine?  I really don’t remember it, but if I recall, I used to smoke a pack a day and drink a 12-er daily solely because that is exactly what tobacco and alcohol marketing executives wanted.  Ok.  So maybe that didn’t happen (I swear mom!).  But ever since [&hellip
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Arment Dietrich

Control Blogging: What Do You Think?

By: Arment Dietrich | May 30, 2007 | 
0
We found out recently that the Chinese government is going to start having strict controls over all the blogging going on.  They are requiring everyone to register with their real names and identification cards! People are very upset saying that it violates freedom to expression, and enforces penalties including prison. According to Wired, China has the world’s second-biggest population of Internet users after the United States, [&hellip
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Arment Dietrich

FALAFAL! Propaganda in the “No Spin Zone”

By: Arment Dietrich | May 29, 2007 | 
0
Indiana University angered the folks over at the O’Reilly Factor a couple of weeks ago when they released a study that debunked TV host Bill O’Reilly’s claim that he maintains a “No Spin Zone”.  O’Reilly says that his program is free of skewed views, but the research from IU says otherwise. Researchers looked at six months of O’Reilly’s “Talking Points Memo” segment, and measured the zings [&hellip
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Arment Dietrich

Mergers, Acquisitions: Spinning Questions About Who’s the Boss?

By: Arment Dietrich | May 23, 2007 | 
2
There’s nothing like a deal – especially one that rescues companies seeking survival – to spark spin about executive leadership.  And nowhere is the posturing more apparent than among Detroit’s automakers. With unprecedented gas prices, showroom floors over-stocked with inventory, and enormous competitive threats from once-distant foreign rivals, the traditional “Big Three” are on a perpetual quest for respect from their shareholders, industry experts, and consumers. [&hellip
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Arment Dietrich

Is It a Wonder Americans Don't Vote?

By: Arment Dietrich | May 21, 2007 | 
0
Nowhere do we see more spin than in a political election.  From politicians blatantly changing positions on controversial issues to pollsters manipulating surveys, it can seem as though the entire political process is designed to mislead the public. This is the very worst use of spin.  At no other time is it more important to know the facts – and I don’t mean the vague jumble [&hellip
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Arment Dietrich

Are Journalists Spin Meisters?

By: Arment Dietrich | May 20, 2007 | 
0
Spin is often seen as a dirty word in PR but it’s now making appearances in all different types of media. As a college journalism student, I’ve learned that spin isn’t just for PR professionals; spin is supposed to be a reporter’s best friend.  Yes, a lot of my classes are designed to teach writing styles and strengthen your abilities as a reporter but it’s really [&hellip
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Arment Dietrich

Stick to Your Guns

By: Arment Dietrich | May 18, 2007 | 
0
As the race for the presidential election continues, the second Republican debates heated up as politicians weighed in on important issues facing the nation and questioning each other’s allegiance to conservatism.  The debate was filled with discussion on controversial issues such as abortion, Iraq, and taxes.  The discussions were filled with contentiousness and repeated scrutiny about core values.  This debate was intended as an opportunity for [&hellip
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