Arment Dietrich

When It Rains, It Pours PR: PR Firms Responsible for Client Practices

By: Arment Dietrich | May 1, 2008 | 
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Blog written by Maggie Hassler According to PR Week, Greenpeace recently visited Lexis PR, JCPR and Ogilvy PR urging the three PR agencies representing Unilever’s Dove brand to help persuade Unilever to stop using unsustainable palm oil. Greenpeace’s “Burning Up Borneo” report claims that Unilever is responsible for the destruction of Indonesia‘s rainforests through chosen suppliers. Greenpeace targeting Unilever’s public relations firms as agents of influence [&hellip
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Arment Dietrich

How green is your grass?

By: Arment Dietrich | April 30, 2008 | 
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Blog written by Elizabeth Holland Going green has become the new issue of importance with the rise of campaigns for environmental awareness. Subsequently, environmentally focused newspaper columns and Web sites have emerged to educate the consumer on how they can live a “greener” lifestyle – and it’s catching on. You have seen everything from green designers environmentally safe products green wedding dressesand the list goes on. [&hellip
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Arment Dietrich

Spread the word — plagiarism is OK

By: Arment Dietrich | April 28, 2008 | 
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Blog written by Angela Loiacono Apparently, plagiarism isn’t really plagiarism any more.  Last week, the Daily Herald reported that the Northern Illinois University (NIU) dean of the College of  Engineering  and Engineering Technology Promod Vohra lifted large portions of his master’s thesis from engineering textbooks and manuals.  These 20 some sections did not include any quotation marks or internal citations. After four tenured professors filed a [&hellip
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Arment Dietrich

New Meaning For Earth Day?

By: Arment Dietrich | April 24, 2008 | 
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Blog written Thomas Short Every year, the same month and day we are supposed to give thanks to our planet. April 22 marks the official “Earth Day” that dates back to 1970 where Senator Gaylord Nelson, a native of Wisconsin, is given credit for the idea of Earth Day. Typically this is a time for environmental groups, organizations, and schools, all over the globe to participate [&hellip
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Arment Dietrich

Battle of the Denver Dailies: The Denver Post vs. Rocky Mountain News

By: Arment Dietrich | April 23, 2008 | 
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Blog written by Liz Pope Technically The Denver Post and Rocky Mountain News should function as allies, considering they’re both published by the Denver Newspaper Agency (DNA) and work in the same building. Nevertheless, with drops in readership and funding, these publications find themselves head-to-head in a battle that ultimately decides which paper stays afloat in the long run. The DNA and the papers’ owners have [&hellip
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Arment Dietrich

Political Integrity

By: Arment Dietrich | April 22, 2008 | 
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Blog written by Ayanna Green L.A. Johnson with the Pittsburgh Post-Gazette wrote an article about a Web site claiming to measure political integrity.  The website uses a rating tool designed by David Gruder, a psychologist.  On Dr. Gruder’s website his Integrity Watch blog.  He developed this blog because the political world is full of so much spin that the public needs an education in what “integrity [&hellip
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Arment Dietrich

The Benefits of Smoking Cigarettes

By: Arment Dietrich | April 21, 2008 | 
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Blog written by Morgan Smith Governments are engaged in a constant battle between taxing and spending. The battle is waged each year, dating from when taxes were first levied by governments, as a means of paying for services needed by their constituents. Elected officials are always struggling to come up with new ways to not alienate constituents, keeping everyone moderately happy enough to ensure their re-election. [&hellip
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Arment Dietrich

Pull one gray hair and two more grow in it’s place

By: Arment Dietrich | April 18, 2008 | 
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Blog written by Molli Megasko Here’s the thing about the Internet, it’s simple supply and demand.  You can shut a site down, but if the demand is there, another one is going to pop up. Take the online music sharing communities for example.  Napster was a hit, it was the first widely-used peer-to-peer sharing service, and it made a major impact on how people used the [&hellip
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Arment Dietrich

Sure, we can get you on Oprah

By: Arment Dietrich | April 17, 2008 | 
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Blog written by Courtney Lawrence One of the first things to remember in public relations is do not lie.  If you don’t lie, you don’t have to spin and it is imperative to be honest with your clients about their goals, deliverables, expectations, and outreach.  However, with that being said Harrow Communications, a PR company out of Oakland Calif. claims they have the insider tips to get [&hellip
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Arment Dietrich

Spinning Out of Control: Was it Really a Boom?

By: Arment Dietrich | April 16, 2008 | 
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Blog written by Brigitte Lyons Politicians, economists, and business leaders are spending a lot of time debating our current economic state. Are we in a recession or a slowdown? The New York Times, however, is asking whether our economy was really ever booming at all. I recommend you check out the article, but if you want the cliff notes, I’ll copy the a few passages here: [&hellip
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