Arment Dietrich

Restoring Our Image

By: Arment Dietrich | April 16, 2008 | 
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Blog written by Sydney Ayers, APR Over the weekend, PRSA Chairman and CEO Jeff Julin was interviewed in the Denver Post.  During the course of the interview, the reporter asked Jeff about a somewhat controversial seminar the Colorado Chapter held last year entitled “Taking the BS out of PR.”  Jeff’s answer was elegant and to the point.   “There is no question that many people think [&hellip
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Arment Dietrich

Motivational Spin: Self-help, Vacations and Torture

By: Arment Dietrich | April 15, 2008 | 
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Blog written by Shawn M. Kahle, APR While there are many attributes I still envy and seek, I am blessed with strong personal drive, ambition, energy, and perseverance.  Some call it a work ethic.  It really is a life ethic. Yet, recently, in one conversation after another with my friends, family, and colleagues the subject keeps coming back to the issue of motivation.  Usually, this makes [&hellip
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Arment Dietrich

Life Lessons from PR

By: Arment Dietrich | April 14, 2008 | 
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Blog written by Cory Sealey One thing encouraged at Arment Dietrich is taking the lessons you learn while in the office and applying them to areas of your life not broken down into billable hours.  For most of us, this usually encompasses volunteering at a local charity or non profit.  I have been lending my public relations and public affairs experience and advice to a great [&hellip
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Arment Dietrich

PR firms should stay invincible, no blogging???

By: Arment Dietrich | April 14, 2008 | 
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Blog written by Thomas Short I came a crossed an interesting social media blog the other day discussing the importance of blogging and whether or not PR firms are participating in the highly social media world we live in. The blog was about a man who runs an agency and believes his agency should blog, but has been told by “experts” he should not. I understand [&hellip
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Arment Dietrich

Leading Lounge First

By: Arment Dietrich | April 14, 2008 | 
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Blog written by Maggie Hassler I was reading Lodging Magazine, when I came across a great example of a newsworthy symbiotic relationship.  Hotel Sax Chicago joined forces with Microsoft’s experimental branding team to create “The Studio — experience by Microsoft,” an interactive entertainment lounge that offers Hotel Sax guests access to the newest technologies available. The Studio is open seven days a week at NO CHARGE [&hellip
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Arment Dietrich

Conspiracy Theory

By: Arment Dietrich | April 9, 2008 | 
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Blog written by Angela Loiacono Nearly 11 years later, the death of Princess Diana is still a burning issue in the minds and hearts of many.  A verdict released Monday ruled that Princess Diana and her boyfriend Dodi al-Fayed were unlawfully killed when their vehicle crashed in a Paris tunnel in 1997.   Many hope the ruling will calm rumors of a conspiracy theory surrounding Diana’s death.  [&hellip
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Arment Dietrich

Redefining Journalism Ethics to Incorporate Social Media

By: Arment Dietrich | April 9, 2008 | 
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Blog written by Liz Pope While social media becomes more prevalent among traditional newspaper reporters, a code of journalism ethics needs to be redefined to include bloggers. As proof of this increasing trend from traditional to social media, PRWeek/PR Newswire recently released the following statistics in their 2008 Media Survey: ·         Nearly half of traditional journalists blog on their own personal blog or for their publication. [&hellip
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Arment Dietrich

I'm So Dizzy My Head is Spinning

By: Arment Dietrich | April 9, 2008 | 
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Blog written by Sarah Evans Is David Petraeus, Commanding General, Multi National Force – Iraq (MNF-I) dizzy? With 160,000 troops in Iraq, the three remaining presidential front runners recently questioned Petraeus’ thoughts on U.S. troops Iraq. Petraeus was caught in a political crossfire. While McCain and Petraeus agree that troops should stay in Iraq, Obama and Clinton seem to agree that troops should come home. I [&hellip
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Arment Dietrich

Where Has Responsibility Gone?

By: Arment Dietrich | April 4, 2008 | 
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Blog written by Morgan Smith Want to enjoy the company of man’s best friend without all that pesky responsibility? Just go to New York and stop by your local Flexpetz. Now, just like Hertz, Enterprise, or one of 100 other car rental businesses, you can rent a dog for the day out of this new Manhattan business. Rent a dog? You ask. How does that work? [&hellip
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Arment Dietrich

Cause and Effect

By: Arment Dietrich | April 4, 2008 | 
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Blog written by Ayanna Green I enjoy reading articles, books, etc. that focus on the individual experience of an object, organization, or environment.  I believe our individual main purpose on this earth is to grow, prosper and be happy.  I read an interesting article dated March 28, 2008 on www.money.cnn.com entitled “10 Resumes a Day, No Takers.”  The article walked me through Mr. Josh Hager’s dismal [&hellip
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