Gini Dietrich

Gin and Topics: Farewell, Lindsay Bell

By: Gini Dietrich | February 27, 2015 | 
29
This week's Gin and Topics is a farewell to Lindsay Bell, a fantastic employee and trusted friend. We'll miss her, but have funny videos to ease our minds... Read More
Lindsay Bell

Five Steps to Insanely Good Customer Service

By: Lindsay Bell | February 26, 2015 | 
31
Good customer service shouldn't feel like a gift from God. Lindsay Bell shares five ways to improve yours, and make customers fall in love with you all over again. ... Read More
Gini Dietrich

How to Build a Community that Thrives

By: Gini Dietrich | February 26, 2015 | 
50
There is a big debate about whether a business should build a community because of lack of ROI. If you follow the Gini Dietrich plan, it will drive sales... Read More
Rich Burghgraef

Creative Marketing by Bob the House

By: Rich Burghgraef | February 25, 2015 | 
20
Is your industry too boring for creative marketing or fun social media use? Think again. Rich Burghgraef shares the story of Bob. Twitter star. And house. ... Read More
Gini Dietrich

Communications Done Well: Seven Things to Do Immediately

By: Gini Dietrich | February 25, 2015 | 
18
It's hard not to get defensive over negative comments, but it has to happen for communications to be done well. Gini Dietrich has seven tips to get you there... Read More
Lauren Jung

How to Get Creative with Influencer Marketing

By: Lauren Jung | February 24, 2015 | 
16
Influencer marketing is hot, hot, hot for 2015. Lauren Jung shares how you can get creative with your campaigns so you don't blend in with the crowd... Read More
Laura Petrolino

Three Approaches to Effective Brand Storytelling

By: Laura Petrolino | February 24, 2015 | 
19
You need to know your audience's 'frames' in order to craft stories that sell.Laura Petrolino explores Pareidolia, and what it means to brand storytelling. ... Read More
Lindsay Bell

Content Creators: Enough with the Boring

By: Lindsay Bell | February 23, 2015 | 
37
Do you fall into the "that's not cool, innovative, edgy enough" trap when creating content. Lindsay Bell says stop! Don't allow that trap to paralyze you... Read More
Gini Dietrich

Four Ways to Fight Content Thieves

By: Gini Dietrich | February 23, 2015 | 
47
It doesn't matter if your content is widely read or it's a niche publication, the content thieves will get you. Gini Dietrich shares four ways to prepare... Read More