Tommy O'Shaughnessy

Link Building with Media Relations

By: Tommy O'Shaughnessy | October 27, 2015 | 
For all of you communicators out there who do media relations, here are some easy ways to show your return-on-investment through link building... Read More
Corina Manea

PR Lessons from Running a Customer Service Office

By: Corina Manea | October 27, 2015 | 
When Corina Manea worked in a customer service office on the Madrid fairgrounds, she found many PR lessons that are applicable to today's communicators... Read More
Juliet Travis

The Future of Media in a Digital World

By: Juliet Travis | October 26, 2015 | 
A future of media panel in the Valley talks about the rise of long-form content in a clickbait world, what journalism looks like, and how PR pros can adapt... Read More
Laura Petrolino

Provide a Successful Customer Experience in Times of Crisis

By: Laura Petrolino | October 26, 2015 | 
Customer experience plays an important role in the success of your organization during both normal operations and times of crisis. Learn the steps you should take to make sure your's is on track. ... Read More
Gini Dietrich

Gin and Topics: An Emotional Interview with RDJ

By: Gini Dietrich | October 23, 2015 | 
In this week's Gin and Topics, we have an emotional interview with RDJ, naked Bengals players, a very upset three-year-old, lipsyncing, and Tom Hanks... Read More
Coby Stephens

How to Execute Email Marketing that Doesn’t Look Like Spam

By: Coby Stephens | October 22, 2015 | 
Email marketing is one of the hardest things a marketer can do. You don't want to be too sales-y, you want to provide value, and you don't to be spam... Read More
Gini Dietrich

Applied Analytics with Andy Crestodina

By: Gini Dietrich | October 22, 2015 | 
For the October free webinar, we have invited Andy Crestodina to come hang out and talk with us about Applied Analytics. Attend live or download on-demand... Read More
Hattie James

Head to the Farmer’s Market for Great Exposure

By: Hattie James | October 21, 2015 | 
It's not often you hear marketing advice that goes like this: Go hang out at the farmer’s market! Hattie James explains why this is what you should do... Read More
Gini Dietrich

The PR Model is Broken and it’s Up to Us to Fix it

By: Gini Dietrich | October 21, 2015 | 
The PR agency model is broken, but it can only be fixed if clients require more and agencies do more. This is a challenge to both sides to fix the issue... Read More