Gini Dietrich

PR Industry Salary Survey Has Bad News for Women

By: Gini Dietrich | March 16, 2015 | 
62
The 2015 Bloom, Gross & Associates salary survey shows women in the PR industry are severely underpaid. They make $47,500 less than their male colleagues... Read More
Gini Dietrich

Gin and Topics: I Heart RDJ (For Real)

By: Gini Dietrich | March 13, 2015 | 
15
On this week's Gin and Topics, we have RDJ giving an Iron Man arm to a seven-year-old, Obama reading mean tweets, babies sneezing, and more... Read More
Kelsey Meyer

Four Content Distribution Strategies

By: Kelsey Meyer | March 12, 2015 | 
14
Many content marketers forget about content distribution when they write. We hit publish and wait. Kelsey Meyer has tips on getting it into the right hands... Read More
Gini Dietrich

You Can Call Me “Boss”: Smart PR Measurement

By: Gini Dietrich | March 12, 2015 | 
51
It's time for the monthly Spin Sucks webinar and we have Shonali Burke. She is going to walk you through PR measurement: The good, the bad, and the deadly... Read More
David Dunlap

Life in the Marketing Cloud

By: David Dunlap | March 11, 2015 | 
8
The marketing cloud offers endless opportunities for efficiencies, including social media, collaboration, and apps. David Dunlap from SingleHop has more... Read More
Laura Petrolino

Create a Winning Sponsored Content Strategy

By: Laura Petrolino | March 11, 2015 | 
21
When Clinique worked with PureWow on sponsored content, they created something that is highly visual, easily consumable, built for sharing, and educational. ... Read More
Dana Ilovich

Fall in Love with Customer Relationships

By: Dana Ilovich | March 10, 2015 | 
14
We are in the business to people era where customers expect to fall in love with you over and over again. Dana Ilovich has more on customer relationships... Read More
Gini Dietrich

The Spin Sucks Scavenger Hunt Results

By: Gini Dietrich | March 10, 2015 | 
71
The Spin Sucks Scavenger Hunt is complete and the results are in. We learned a ton about what works and what doesn't work. Join the journey and learn more... Read More
Jessica Davis

Four Content Discovery Tools to Engage

By: Jessica Davis | March 9, 2015 | 
11
Jessica Davis shares four content discovery tools you can use to improve your communications campaigns and increase efficiency... Read More