Clay Morgan

The Customer is Always Right (Except When They’re Wrong)

By: Clay Morgan | June 11, 2014 | 
36
We are taught the mantra, "The customer is always right," but what happens when they are wrong? Clay Morgan explores this fully with tips on what to do... Read More
Jess Ostroff

Five Easy Ways to Adopt Social Customer Service

By: Jess Ostroff | June 10, 2014 | 
12
While you might not think your company is equipped to handle social customer service, you can take some easy steps toward adopting a social approach now... Read More
Gini Dietrich

The Website Content Development Process

By: Gini Dietrich | June 10, 2014 | 
21
There is a very specific process content development for a website must undergo. With the help of Orbit Media Studios, we've outlined it for you here... Read More
Caroline Gilbert

Long-Tail Keywords: A Lesson from Winemakers

By: Caroline Gilbert | June 9, 2014 | 
14
While a great website design can attract visitors, compelling copy keeps them there. Learn how to identify long tail keywords for content success... Read More
Gini Dietrich

Summer Reading: Five Novels and One Business Book

By: Gini Dietrich | June 9, 2014 | 
115
Summer is here, which means summer reading can commence! Here are five novels and one business book - with recommendations - to add to your reading list... Read More
Gini Dietrich

Gin and Topics: Word Sneak and Baby Giggles

By: Gini Dietrich | June 6, 2014 | 
18
This week's Gin and Topics has teachers dancing behind students, Billie Jean played on beer bottles, true love, baby giggles, and word sneak with Fallon and Gervais... Read More
Mary Anne Keane

Four Tips to Right Customer Service Wrongs

By: Mary Anne Keane | June 5, 2014 | 
17
The customer is the most important part of any business. It's time to start treating them that way. Use these four reminders for customer service success... Read More
Gini Dietrich

Four Marketing Tactics that Continue to Live On

By: Gini Dietrich | June 5, 2014 | 
37
A recent article talked about the death of nine marketing tactics that are still alive and well...and will continue to live on for the next 10 or more years... Read More
Jason Falls

A Client Can Be Wrong; Help Set Them Straight

By: Jason Falls | June 4, 2014 | 
15
You'll always deal with clients who are wrong. The trick is to find a way to educate them by providing counsel and documenting your advice and objections... Read More