Charles Arment

Anonymous No More: Charles Arment Shares His Story

By: Charles Arment | June 2, 2016 | 
13
Charles Arment shares his side of the story: How he "met" Gini Dietrich and why he agreed to lend his name to a company to help an up-and-coming PR star... Read More
Gini Dietrich

How to Solve a Lack of Culture Within a Virtual Office

By: Gini Dietrich | June 2, 2016 | 
24
There are many pros to a virtual office, including no commute, but there also is a lack of culture. Gini Dietrich has set out to solve the issue... Read More
Patrick Cole

Five Crucial Tips for Building Your Personal Brand

By: Patrick Cole | June 1, 2016 | 
3
Building a personal brand in this day and age is vital, whether you are happily employed or looking for your next challenge. Patrick Cole shares five basic things you need to take into account when building your personal brand... Read More
Gini Dietrich

Media Training Tips for Small and Large Interviews

By: Gini Dietrich | June 1, 2016 | 
14
With experience comes stories. And with stories comes best practices. Gini Dietrich has media training tips to be used in both big and small interviews... Read More
Corina Manea

Wouldn’t It Be Cool If…We Didn’t Sabotage Ourselves?

By: Corina Manea | May 31, 2016 | 
12
We easily sabotage ourselves and tend to discard our own accomplishments rather fast. Why is this happening? Corina Manea shares three ways you can stop sabotaging yourself and live the life you want... Read More
Laura Petrolino

Community Building: Post-It Note Success Stories

By: Laura Petrolino | May 31, 2016 | 
9
Overwhelmed trying to navigate all the new technology and "marketing bling" available to communicate with your audience? Laura Petrolino explains why successful community building only requires one simple ingredient—understanding your audience. ... Read More
Gini Dietrich

Gin and Topics: Vegans, Meat Lovers, and Sushi

By: Gini Dietrich | May 27, 2016 | 
4
In this week's Gin and Topics, we have Chewbacca lady (even though you've likely already seen her), vegans, meat lovers, and sushi with Blake Shelton... Read More
Diana Beyer

The Long, Lost Baby Boomers In Marketing

By: Diana Beyer | May 26, 2016 | 
2
If you find yourself targeting the same crowd as everybody else, you’re probably losing out. And right now everybody is aiming their marketing guns at the Millennials. But Diana Beyer says there is a group of people often ignored by marketers, and this is your chance to disrupt the industry... Read More
Gini Dietrich

Resurrecting Our Business Partner: Charles Arment

By: Gini Dietrich | May 26, 2016 | 
71
In 2006, Charles Arment was born out of a need to appease male prospects who wanted to work with male partners. Today he is being resurrected for a monthly Spin Sucks column... Read More
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