Stevan McGrath

How to Change Your Content to Accommodate Voice Search

By: Stevan McGrath | September 27, 2017 | 
Voice search has given us the ability to instantly search the internet without having to type a single line of text on our devices. But, it can pose a potential downfall to companies who do not keep their websites updated with the latest changes in how people search the internet. Here is why
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Dennis Shiao

Managing Content for Voice Search (and Whatever the Future Brings)

By: Dennis Shiao | September 11, 2017 | 
Today we spend very little time using browsers and voice search is beginning to see the light of day in content marketing. Here is how you should prepare with tips from Dennis Shiao
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Gini Dietrich

How to Create Content that Shows Up in Voice Search

By: Gini Dietrich | August 23, 2017 | 
Voice search for communicators may be on the back burner, but it's important to consider when creating content. Here are three things you can do right now
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Kimberly Crossland

The Push and Pull of SEO vs. Human Connection

By: Kimberly Crossland | August 8, 2017 | 
Is SEO for content part of your content marketing strategy? How do you reconcile SEO with human connection? Kimberly Crossland explains why she took a step back in the SEO game
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Maureen Jann

How to Apply SEO Best Practices to the News Release

By: Maureen Jann | December 27, 2016 | 
The news release is dead! Long live the news release! Maureen Jann has some great tips to show you how to use SEO best practices to increase visibility
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Gini Dietrich

Use SEO to Augment Your Business Development Plan

By: Gini Dietrich | June 9, 2016 | 
One of the most important elements of a business development plan is SEO, yet most skip it entirely. Gini Dietrich has why it is critical for prospecting
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Roger Gallager

How SEO and Content Work Hand-in-Hand

By: Roger Gallager | March 23, 2016 | 
You've produced your content. You published it. You're really proud of it. But no one visits it. Roger Gallager says you are missing
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Tom Shearman

How to Use Outreach Outside Your Niche for SEO Success

By: Tom Shearman | October 15, 2015 | 
When you combine media relations with outreach designed toward high domain authority sites, you have SEO success that has high returns and success
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Tara Geissinger

Don’t Ignore SEO Strategy in Favor of Content

By: Tara Geissinger | March 2, 2015 | 
Content may be king, but your SEO strategy will ensure clients and customers actually find—and read—that content. Here is Tara Geissinger on how to ace
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Karol Król

Backlinks Matter: Take Control of Them

By: Karol Król | January 28, 2015 | 
Once you've built a backlink, you have no power over it, right? Wrong. Here's how to drop middle-man links into your site to control your backlinks.
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