Be a Guest Blogger

Want to contribute to Spin Sucks?

We are always excited to meet new people with innovative ideas and new ways of looking at the world, but we don’t accept people willy-nilly.

Have a poke around the blog, and get to know our incredible group of contributors. Read their bios. Consider why they write for us, what viewpoints or particular talents they bring to the table, and how you compare.

If you think you’re a fit, please complete our brief guest blogger submission form, including an email address that is linked to a Gravatar account.

But wait! Before you hit submit on the form or start drafting your post, let’s go over a few submission guidelines.

Spin Sucks Submission Guidelines

As you know, we like to have fun here at Spin Sucks, but we also temper that relaxed atmosphere by consistently delivering valuable information: The latest trends, hottest topics, and some often controversial analysis on events from the worlds of PR, digital marketing, communications, and social media.

Specifically, we are always looking for new content on the following topics:

  • Blogger Relations
  • Client Service
  • Communications Trends
  • Community Building and Management
  • Crisis Communications
  • Entrepreneurship/Business Growth
  • Influencer marketing
  • Media Relations
  • PR Agency Best Practices
  • PR Content
  • PR Measurement
  • PR Planning
  • PR Tools
  • Reputation Management
  • Social Media

We expect original, unpublished*, high-quality work, and we welcome opinion and/or controversy–but you better be prepared to back it up, both within the body of the article (with links to research, etc.) as well as in the comments.

Trust us, our vibrant and engaged community will not hesitate to debate or challenge you. In a nice way, of course.

Further to that, we require all our contributors be available upon publication (12:00 p.m. CT) to respond to all comments left on their guest post. We require guest bloggers respond to every commenter. If they don’t, we don’t invite them back.

We also ask you actively share your post within your own social networks.

Your content should be 500- 750 words long. On occasion we accept up to a thousand words – but only if it’s incredible!

Please include links to your personal social media properties, blog/websites, etc, as well as a short bio, and the email address affiliated with your Gravatar account.

If you don’t have a Gravatar account yet,it’s easy to set up. Just Google it, and they’ll walk you through the process. Finally, any pictures or screen grabs you embed in your content should also be sent as separate JPEG’s. We are serious about ethical content usage and ask you only embed images you’ve created, or that you have written permission from the creator to publish with your post.

Please do not publish your post on other blogs or websites until 30 days have passed from your Spin Sucks guest post publication date.

Guest Blogging Tips

Now that all of the Spin Sucks technical requirements are out of the way, here are some extra tips on guest blogging from the master herself—Gini!

Number one–get to know us and what we do. Nothing will kill a pitch faster than the clear indication that the person behind the pitch knows nothing about the blog, or its community. No matter how great the idea.

Think about your topic and carefully consider your keywords. Using the Google AdWords keyword tool, figure out how your content can compete for search rankings.

Now you’re ready to pitch your content. Make an effort to build a relationship with the Spin Sucks team online. We receive many pitches throughout the day and it’s more likely we’ll delete the ones from the people we don’t know.

You might not get a response right away. We tend to be a few weeks behind so please be patient. Do follow-up with our community manager Corina, who manages our blog guest contributors, but please, wait at least two weeks. And the old “I’m going to email her and cc Gini!” trick only serves to make all of us cranky.

When the 30 days is up after your publication date, and you republish on your own site, make sure you include a sentence–at the start or end–that says, “This originally appeared on Spin Sucks”  and link to the original piece.

That helps the search engines understand it’s re-purposed and not duplicate content that’s been scraped from robots.

Still have questions? Make sure and ask Corina when you reach out to her. She knows all.

Good luck!

* We do not accept dual submissions or publish content that’s been previously published. If you submit your post elsewhere after you’ve submitted it to Spin Sucks, you will be removed from consideration for your current and future posts.

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