Comments on: Einstein Bagels and their Facebook Campaign

By: Getting Back to Basics (Only Better) | Engage121 | Social Media Management Software to Enable Customer Relationships

Thu, 24 Jan 2013 22:03:13 +0000

[...] For example, if you’re an organic grocery store, use social media to promote a program offering 25 cents off the grocery bill for every pound of recyclables customers bring in when they shop; then offer an additional 50 cents off for re-tweeting the message or sharing the URL. This year, Einstein Bagels ran a well-publicized campaign on Facebook, offering coupons for free bagels. Not only did the company’s Facebook fans skyrocket from 4,700 to 613,703, but according to James O’Reilly, Chief Concept Officer at Einstein Noah Restaurant Group, ”The Facebook initiative drove visits among new consumers and also [increased visits] among existing consumers.” (as quoted in the magazine Franchise Times). [...]

By: Notable Movers and Shakers from QSR Magazine - Pointsmith

Notable Movers and Shakers from QSR Magazine - Pointsmith — Tue, 10 Jul 2012 20:28:14 +0000

[...] and schmear. As James O’Reilly, the chief concept officer at Einstein Noah Restaurant Group says here, “We wanted to give as many consumers as possible a chance to try our freshly baked bagels [...]

By: hire a java programmer

hire a java programmer — Wed, 21 Sep 2011 19:54:21 +0000

I will always give a nice thrust look in to you from my bookmark feed. Coffee I don’t actually comment and don’t like to spend time in typing the comment. But here I have to do this because this deserves a good like.

By: hire a java programmer

hire a java programmer — Wed, 21 Sep 2011 19:54:21 +0000

By: hire a java programmer

hire a java programmer — Wed, 21 Sep 2011 19:54:21 +0000

By: NextWaveRay (Raymond Alvarez)

NextWaveRay (Raymond Alvarez) — Thu, 20 Jan 2011 03:18:26 +0000

http://spinsucks.com/social-media/einstein-bagels-and-their-facebook-campaign/ http://fb.me/RVj235tw

By: Building a Facebook Presence | Spin Sucks

Building a Facebook Presence | Spin Sucks — Wed, 20 Oct 2010 14:01:19 +0000

[...] couple of months ago, we talked about the huge presence Einstein Bagels has created on Facebook and what that presence has done for their same-store sales. Let’s face it – Facebook has more [...]

By: Career Articles of the Week: Career Shmeer 9/3/10 | Careers Out There

Career Articles of the Week: Career Shmeer 9/3/10 | Careers Out There — Fri, 03 Sep 2010 16:15:39 +0000

[...] Social Media Marketing: Einstein Bagels & Their Facebook Campaign – Gini Dietrich/Spin Sucks [...]

By: Getting Back to Basics (Only Better) | Engage121

Getting Back to Basics (Only Better) | Engage121 — Thu, 02 Sep 2010 21:16:31 +0000

By: Gini Dietrich

Gini Dietrich — Thu, 26 Aug 2010 23:03:19 +0000

Amazing what happens when you give away free food, huh??