I was meandering through David Spinks’s blog the other day when I came across his social media success formula. He says it’s Effort + How Funny You Are + (Luck/100000) = Social Media Success. Seeing how funny I thought that was, I’d say he has social media success. And that is why today’s #FollowFriday is David Spinks.

But what really draws me to David (other than his sense of humor) is a site he’s working on called BlogDash, which is coming in a few weeks from Scribnia. In the past few weeks, we’ve been talking a lot here about blogger relations and what it looks like when you pitch bloggers as compared to traditional reporter. It sounds like BlogDash will provide people with access to the right bloggers and help you create the right outreach program. It’s not just for PR professionals. It’s for small business owners, marketing folks, and executives who fancy themselves experts in communication (like me).

So check out BlogDash and join to get launch updates, follow David on Twitter, follow BlogDash on Twitter, and read his personal blog that is full of humor, effort, and probably some luck (even though Spin Sucks isn’t on his blogroll – cough, cough!). Oh yeah! And for those of you who live in New York City, he just moved there so get out and about and familiar with the city!

Gini Dietrich

Gini Dietrich is the founder, CEO, and author of Spin Sucks, host of the Spin Sucks podcast, and author of Spin Sucks (the book). She is the creator of the PESO Model and has crafted a certification for it in partnership with Syracuse University. She has run and grown an agency for the past 15 years. She is co-author of Marketing in the Round, co-host of Inside PR, and co-host of The Agency Leadership podcast.

View all posts by Gini Dietrich