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Gini Dietrich

#FollowFriday: Davina Brewer

By: Gini Dietrich | February 18, 2011 | 
71

Davina Brewer. Full of wit. Master of the text slang. Communication professional. Atlanta resident. LSU graduate (Geaux Tigers!). Solopreneur. Wearer of many hats.

I spent a lot of time in Atlanta last year (clients and speaking) and I had the pleasure of meeting Davina at a TweetUp (an event that you plan with and meet people you know from Twitter) last spring. She is everything you expect from knowing her online…and more.

One of the wittiest people I know, Davina (like Ingrid Abboud and Howie Goldfarb) writes book-length comments that attract great conversation. She also is the master of text/acronym slang and I sometimes have to look up what the heck she’s saying. She’s prepared me well for text conversations I have with my goddaughter and my nieces and nephews.

Her business, 3 Hats Communications, represents public relations, design, and meeting planning. Get it? Three hats. LOL! OK. I clearly need more sleep.

She does work with local Atlanta businesses – everything from franchises to the Olympic games. Talk about being able to plan events – I’d say the Olympics give you bragging rights.

Davina’s blog, of the same name as her business, covers everything from writer’s block (“At the Corner of What and Ever“), social media (“Unfollow Friday: I Chose Me“),  leadership (“New Post Category: How Dumb Was I?“), and blogging (“My Top Five PR and Social Media Posts“).

She made a commitment at the first of the year to blog more consistently and, not only has she held to it, but she’s providing really good, really witty content. I love the images she uses (a lot are from someecards), which almost always make me laugh. But I’m warning you. Have the Urban dictionary ready so you can keep up with the acronyms. FWIW.

Connect with Davina on Twitter and LinkedIn and subscribe to her blog. YWRI.

About Gini Dietrich


Gini Dietrich is the founder and CEO of Arment Dietrich, a Chicago-based integrated marketing communications firm. She is the lead blogger here at Spin Sucks and is the founder of Spin Sucks Pro. She is the co-author of Marketing in the Round and co-host of Inside PR. Her second book, Spin Sucks, is due out in November 2013

70 comments
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JamesDBurrell2
JamesDBurrell2 like.author.displayName 1 Like

Sorry I'm late to the party here, but just saw this post and had to chime in. I'm no Public Relations guru or marketing whiz. I have barely a thimble’s worth of experience, and each day I learn that I knew very little the day before. Within my industry (Green building), I've overheard one or a hundred conversations that turn my stomach. Companies promising more than they can deliver based upon flimsy pitches, ideas, and products. In such scenarios, I have hardly a leg to stand on in order to counter their promises based upon my age, but I do file the conversation away as to better prepare me in the future for how to avoid companies that lack authenticity and sound advice, how to spot a scammer, and how to genuinely self myself and company to either a prospective client or simply an interested listener.

It's a shame that there are companies and individuals that prey on uneducated or naive consumers in order to make a quick buck. Thankfully for us, the scamsters will eventually be revealed, and they will learn that the only way to true success is through ethical behavior and honestly selling valuable products and services. Too bad innocent consumers have to be left victimized in their wake.

Great piece Davina. Love to see a fellow Hotlantan hanging out here on Gini's playground.

JamesDBurrell2
JamesDBurrell2

@ginidietrich I know. It's typically how it goes. I get the final word. Oh & PS, don't think for one second that I'm not making a dramatic, for the WWF highlight films comeback because I am. I hear the faint sound of "Gonna Fly Now" from Rocky playing in the background.

JamesDBurrell2
JamesDBurrell2 like.author.displayName 1 Like

@ginidietrich@3HatsComm
Ehemmm... sorry. I had to clear my throat. I think you meant to say "people in or from two cities: Atlanta and Toronto," as to include those that might currently reside elsewhere. You know, a little further east, say Charleston, SC.

Davina, for too long I've seen your posts RT'ed on my stream but failed to venture over. Glad I finally connected. Gini has that Midas touch I guess. (Yikes, should I have just stroked her ego so openly like that?!!)

3HatsComm
3HatsComm

@JamesDBurrell2 I'm always stunned when I hear an SMB tell my that websites are too expensive; when I tell them they cost as little as $5/month to host, they're twice as stunned. No one's ever told them there may be other ways, better ways. I still get taken by the pretty pitch, clever marketing when I should know better... working on it. And funny, I've met just as many Atlanta folks out here on Gini's blog as anywhere else. ;-)

Marcus_Sheridan
Marcus_Sheridan like.author.displayName 1 Like

Gini, this was Great! I've been reading Davina's blog for about two months now and it's easily one of my favs. Like you said---she is as witty as they come, and her comments are always thought-provoking, enriching, and edgy. To me, there's nothing like a gal who has an opinion and isn't afraid to say (or write) exactly what's on her mind. Davina does and it will make you smile the whole time, so big props to you Gini for making a mention like this.

Marcus

PS-- First time on your blog and love it. Great community you've built here. Awesome.

3HatsComm
3HatsComm

@Marcus_Sheridan Thanks! Right back at you, you're certainly one of my MUST reads. Since I've found your blog, I've stalked some older posts that caught my eye. Some damn good stuff and wonderful comments throughout, as you too have built a strong community. Think we comment junkies need to stick together, right? ;-)

3HatsComm
3HatsComm

@ginidietrich @Marcus_Sheridan THIS I love beyond words. Matchmaking like this. I've been planning to make a few introductions via my blog, and am just stoked that it happens naturally like this. I am not surprised you like each other's blogs. You both use relatable examples in your posts, really connect with the readers and build a strong community that way. See this people, IT WORKS. Social FTW!

ginidietrich
ginidietrich moderator like.author.displayName 1 Like

@Marcus_Sheridan Hey Marcus! I was totally stalking you yesterday! First time I'd been to your blog, too, and I've already subscribed. I like what you have to say and how you use your own examples to illustrate the point. It's not often you find business owners who also are using the tools and it's nice to see it out there!

John Falchetto
John Falchetto like.author.displayName 1 Like

Thanks Gini, I remember reading Davina's blog a few weeks ago and feeling really old. I knew almost none of the acronyms. I can now read almost fluent 'Davinese'
I read her blog regularly because it cuts all the BS you can find in some other blogs (present company not included). I love the way she presents challenges, you feel like you are talkign to an old friend. Davina says it as it is.
Yes a well deserved FF.
Have a great weekend ladies.

3HatsComm
3HatsComm

@John Falchetto Wow. Thanks John. I'd like to say it was all part of a plan, some well-crafted strategy but I only know what I know; so that's the only way to tell it. The shorthand, the acronyms.. it's just something I picked up that fits my style and helps me edit as I get a little wordy. ;-)

3HatsComm
3HatsComm like.author.displayName 1 Like

Well if one thing @ginidietrich this shows I have you all fooled. http://www.muwhahaha.com/ And it shows I really need to update my website (also on the new year to-do list); I do plan events, but the PR, social, writing and design, networking, are a much bigger part of what I've been doing lately.

The acronynms: the shorthand is good for texting, and I've found it works well for Twitter too. Dirty little secret, it's message board/chat room slang. My "wit" stems from my taste in movies, TV and hanging with the "cool kids" on the Interwebz. The graphics: Someecards, Despair all the clever and snarky, I figure if you're gonna read my blog post the least I can do is give you a chuckle. The lengthy comments: like I told @Shonali I got too much time, can't help it... and like the sound of my own typing. ;-)

Thanks again for the shout out, totally unexpected. Didn't even have a speech prepared, and couldn't find a way to load this with abbrevations. Next time.

3HatsComm
3HatsComm

@ginidietrich @Shonali I have a few little sound and gif sites bookmarked, sneak them in once in a while.. little easter eggs of silly, sassy goodness.

ginidietrich
ginidietrich moderator like.author.displayName 1 Like

@3HatsComm @Shonali HAHAHAAH! I didn't know about the muhahah site. Hilarious! I'm with Shonali - very glad you like the sound of your own typing.

Howie Goldfarb
Howie Goldfarb like.author.displayName like.author.displayName like.author.displayName 3 Like

All I can say is when I finally can convert my Livefyre points into fabulous trips and prizes I will owe Davina big time!

jennalanger
jennalanger moderator like.author.displayName 1 Like

@HowieG @3HatsComm Well @LFJeremy does have over 450 points and just got a new MacBook Pro, but unfortunately the events are unrelated. Maybe if you sell your points on the black market you can get some goods! :)

3HatsComm
3HatsComm like.author.displayName like.author.displayName 2 Like

@HowieG I get to go on said fabulous trip right? A little kickback on the prize? I am in need of a new MacBook.

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  1. Do I win something? Thanks. | Marketing, Public Relations and Social Media Blog | Atlanta, GA says:
    February 22, 2011 at 7:21 am

    [...] for a Follow Friday, by Gini Dietrich’s reigning PR Blog of the Year Spin Sucks. Holy crap! It’s so [...]