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Gini Dietrich

#FollowFriday: DJ Waldow

By: Gini Dietrich | February 22, 2013 | 
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Last year, I was in Knoxville for Social Slam. I was at the opening night reception and I hear, “GINI DIETRICH?”

I turn around and there is DJ Waldow, the man I’d heard a ton about, but had never met nor really interacted with online.

He became kind of a big deal while he ran community at Blue Sky Factory, but when he left and began to travel west with his OB/GYN wife and their two kids (although I think it was only one at the time), he became an even bigger deal as the owner of Waldow Social and co-author (with Jason Falls) of “The Rebel’s Guide to Email Marketing” (we’re having him on for a Livefyre Q&A in September).

But since that fateful evening we met, he’s become a friend.

We have a lot in common to begin with: At the time he was living in Salt Lake City (where I grew up) and we have the same circle of friends.

Since then, he has moved to California (his wife got a big job at Stanford; clearly we know who wears the pants in that relationship), but continues his quest for better email marketing no matter his locale.

He’s a Michigan grad and is as big a fan of his alma mater sports as Mr. D is about his Kansas Jayhawks. He’s such a big fan, in fact, he recently made a trip east to see Michigan play Indiana and hang out with Jay Baer. I mean, hanging out with Jay would be enough for me, but apparently the game was a big deal, too.

One little known fact about DJ: He used to teach eighth grade American history. Which clearly means you can ask him anything you want about American history and he will know the answer (I intend to test this theory very soon).

Most importantly, though, DJ’s birthday is tomorrow. So connect with him on Twitter, LinkedIn, YouTube, Google+, subscribe to and read his blog, listen to his podcast with Nick Westergaard, buy his book, introduce yourself in the comments here, and wish him a happy birthday.

About Gini Dietrich


Gini Dietrich is the founder and CEO of Arment Dietrich, a Chicago-based integrated marketing communications firm. She is the lead blogger here at Spin Sucks and is the founder of Spin Sucks Pro. She is the co-author of Marketing in the Round and co-host of Inside PR. Her second book, Spin Sucks, is available now.

96 comments
djwaldow
djwaldow

@QuePublishing @ginidietrich Awwwww

barrettrossie
barrettrossie

Happy birthday DJ! Looking forward to that Lyvefire Q&A. 

djwaldow
djwaldow

@AnneReuss @SpinSucks We'll be ready. We better be at least. It's time to get hot #GOBLUE

djwaldow
djwaldow

@JonMikelBailey @SpinSucks I know, right? Ha!

LisaMarieMary
LisaMarieMary

Social Slam. Now THAT sounds like a cool get together!!

LisaMarieMary
LisaMarieMary

Happy Happy Birthday DJ! I guess I first heard about ya/met ya online when Jason was so excited about Blue Sky Factory and telling us all about it! Have a GREAT day, dude! 

 

What's the tattoo on your wrist? 

Howie Goldfarb
Howie Goldfarb

Email marketing? Isn't that so 1999? I haven't used email since 2008 just ask @ginidietrich 

I will say though great choice Gini! I first met @djwaldow at burningman in 2005. He was spinning this incredible uber futuristic dance music at the Opulent Temple camp at 4am and I was hooked ever since.He goes back every year:

 

http://www.youtube.com/watch?v=vLi77tLq29s

 

But he has exploded. Now he is on tour with Tiesto and will be playing I heard at Coachella and the next Electric Daisy Carnival in LA.

 

So let me get this straight because I am on his mailing list for news about his tours and music updates like @bassnectar does he is an expert at email marketing? Since when do superstar DJ's have time to discuss email when they are busy flying around to places like Ibiza and London and Bali to play all the hippest clubs and music festivals?

 

DwayneAlicie
DwayneAlicie

Hellooooo, DJ -- and happy pre-birthday!

John_Trader1
John_Trader1

HB DJ. Happy to have met you virtually through Gini's follow friday love fest.

djwaldow
djwaldow

@jasonkonopinski Dude. @ginidietrich is too kind, right?

djwaldow
djwaldow

Honored. Humbled. Wow. Wow. Wow.

 

Gini, your community already knows this, but it is YOU who is awesome. 

 

Thanks for making today an awesome day-before-my-37th-birthday ... well ... AWESOME.

 

P.S. LOVE that Anchorman vid!

djwaldow
djwaldow

@ginidietrich @QuePublishing Ooops. Yeah. I didn't mean "awwww" I meant "shhhh" ... Wait. What are we talking about again?

Howie Goldfarb
Howie Goldfarb

 @LisaMarieMary @djwaldow wasn't blue sky factory bought by red sea factory then bundled into a bond offering by Yellow Air Factory that went sour in the subprime debacle?

LisaMarieMary
LisaMarieMary

 @HowieG  @ginidietrich  @djwaldow  @bassnectar DJ's a burningman star! Totally dig it! Man, i've always wanted to go - now I'll definitely have to. I'll get my burningman experience and probably some great email tips, too! Sweet! I can dig it! 

JoeCardillo
JoeCardillo

 @HowieG  @ginidietrich  @djwaldow  @bassnectar Good work Howie. I just spent a full 2 minutes thinking, how could he possibly have time to do all the things Gini mentioned and be a DJ. Then I realized I've actually SEEN Bassnectar.

 

Anyway, happy birthday DJ! I'll try to catch an upcoming gig soon....

jasonkonopinski
jasonkonopinski

@djwaldow She rocks, but don’t let her know I told you. I’ll never hear the end of it. @ginidietrich

QuePublishing
QuePublishing

@djwaldow Puppies, kittens, the weather... right? :)

jackinessity
jackinessity

 @djwaldow  @ginidietrich  @MackCollier Actually, DJ, the correct response to their awesomeness is to abuse them more. Especially Gini. #beatherwithawetnoodle #sendmonkeys <3 Also, technically, no, none of you know me in person except for Mack, who I adore. The rest of you, you're on notice. I might let you stay in the cool kids club. Maybe. ;)