Gini Dietrich

#FollowFriday: Ifdy Perez

By: Gini Dietrich | July 13, 2012 | 
59

One of my most favorite people on earth is Ifdy Perez (who just celebrated a birthday on Wednesday).

I initially met her through Geoff Livingston, when he began working with Razoo. And we hit it off immediately.

She has a phenomenal sense of humor and is sharp as a tack.

During the holidays, her friend Christian went on his Christmas vacation and asked her to take care of his Hannukah bush, Carl (named after the kid in Walking Dead). She documented Carl’s life with her so Christian wouldn’t miss a thing while he was away.

He went on playdates, he ate his first solids (tortilla chips), he went on his first date, and even started using a sippy cup.

Seriously, it was one of the most creative – and hilarious – things I’ve ever seen.

And it won me over for eternity (sorry, Ifdy…you have me for life).

When she’s not documenting the life of a Hanukkah bush (or geeking out over The Dark Knight coming out), she is the community manager for Razoo.

This year she was responsible for Twive and Receive and, if memory serves me correctly, helped to organize and raise $400,000. In one day.

She believes in the power of social media to produce change, and in helping nonprofits do the important good works they do.

And she’s a frequent contributor to Gin and Topics, where she has a contest with Mark Wohlschlegel to see who can get the most videos included (which I didn’t know about until I saw them in DC last month and now I encourage the contest).

She’s an up-and-comer who you won’t want to miss getting to know.

So wish Ifdy a belated happy birthday and then check her out on Twitter, Google+, LinkedIn, Pinterest (I LOVE PINTEREST!!), and on Blip TV where she does an Ignite presentation on Give to the Max Day: Greater Washington.

About Gini Dietrich


Gini Dietrich is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, co-author of Marketing in the Round, and co-host of Inside PR. She also is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro.

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59 Comments on "#FollowFriday: Ifdy Perez"

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katskrieger
3 years 10 months ago

Yes, yes and yes! Ifdy is super! Such a well-deserved #FF. Hope you had a super day yesterday!

ginidietrich
3 years 10 months ago

 @katskrieger Isn’t she great?! She’s one of my faves…just like you!

katskrieger
3 years 10 months ago

 @ginidietrich Awww! Now you’ve made my day too!

KenMueller
3 years 10 months ago

 @katskrieger @ginidietrich Geez. Look at this early morning love fest.

ginidietrich
3 years 10 months ago

 @KenMueller  @katskrieger Jealous?

KenMueller
3 years 10 months ago

 @ginidietrich  @katskrieger No, because I’m here in the room alone with THREE of my favorite women. duh.

KenMueller
3 years 10 months ago

I LOVE IFDY!!!!!

ginidietrich
3 years 10 months ago

 @KenMueller LOL!! I know you do!

KenMueller
3 years 10 months ago

 @ginidietrich She seriously cracks me up on a daily basis.

ginidietrich
3 years 10 months ago

 @KenMueller I was looking for a picture of her and realized I didn’t get one when I saw her at the book signing. Super bummed.

ifdyperez
ifdyperez
3 years 10 months ago

 @ginidietrich @KenMueller oh! oh! @Mark2law got one of us!
 

ginidietrich
3 years 10 months ago

 @ifdyperez  Where is it?!?

ifdyperez
ifdyperez
3 years 10 months ago

 @ginidietrich just uploaded it on fb!

ifdyperez
ifdyperez
3 years 10 months ago

 @KenMueller btw, i love how your comment has “I LOVE IFDY!!!!!” and below that, your latest conversation is “You’re Not That Important.”
 
meanie.

KenMueller
3 years 10 months ago

 @ifdyperez I didn’t plan that. But…it works, because I wouldn’t want your head to get too big.

ifdyperez
ifdyperez
3 years 10 months ago

thanks gini!!! i know carl is smiling down from heaven! 🙂

ginidietrich
3 years 10 months ago

 @ifdyperez IFDY! Didn’t you notice I didn’t talk about where Carl is now?!? I’m so sad.

ifdyperez
ifdyperez
3 years 10 months ago

 @ginidietrich i know, i know. but he’s in a better place now, and not stuck beside a tinted window above the a/c unit. 🙂

ginidietrich
3 years 10 months ago

 @ifdyperez Waaaaaaahhhhhh!

margieclayman
margieclayman
3 years 10 months ago

This makes me SO happy. I’ve had the privilege of working with Ifdy for the last few months over at Razoo and she is sickeningly brilliant, all kinds of sweet, and hilarious. YAY!!!!

ginidietrich
3 years 10 months ago

 @margieclayman YAY is right!

bdorman264
3 years 10 months ago

Happy bday Ms Ifdy Perez; sounds like you have some pretty quirky….er, uh solid credentials. I’ve certainly seen and heard of you and some of the things you have been doing, but if you are going to be that famous I guess I better start paying better attention. I don’t want to be ‘that guy’ and miss anything….:).
 
Thanks for sharing Ifdy with us Gini. 

ginidietrich
3 years 10 months ago

 @bdorman264 You’d better get to know her now…before she gets too famous for all of us.

ifdyperez
ifdyperez
3 years 10 months ago

 @ginidietrich lol! and a pleasure to meet you, @bdorman264 

HowieSPM
3 years 10 months ago

 @ifdyperez @bdorman264 @ginidietrich too late she threw out the first pitch at the cubs game tonight….oh and sang the national anthem there. First time in history someone did both at wrigley.

ifdyperez
ifdyperez
3 years 10 months ago

 @HowieSPM  @bdorman264  @ginidietrich NUH UH!!! lol

RebeccaTodd
3 years 10 months ago

Happy birthday Ifdy! Now following. 

ifdyperez
ifdyperez
3 years 10 months ago

 @RebeccaTodd thank you!

HowieSPM
3 years 10 months ago

 @ifdyperez @RebeccaTodd dont follower her too closely especially in traffic she tailgates and could hit her brakes at any moment.

Hajra
3 years 10 months ago

Happy Birthday Ifdy! Now off to stalk you on Twitter! 😉

ifdyperez
ifdyperez
3 years 10 months ago

 @Hajra lol, awesome!

jasonkonopinski
3 years 10 months ago

I adore Ifdy – she’s been wonderful to work with on Razoo guest posts, sharp as a tack and is almost as much of a smartass as I am. Almost.
 
Now, if I could just do something about that Yankees allegiance…..

ginidietrich
3 years 10 months ago

 @jasonkonopinski She’s really a Cubs fan. She didn’t tell you?

AnneReuss
AnneReuss
3 years 10 months ago

 @ginidietrich and Ifdy – Well, so am I! Gurl that funny would know better. Following now and HAPPY Birthday! 

ifdyperez
ifdyperez
3 years 10 months ago

 @AnneReuss  @ginidietrich boooo cubs and the national league! 😉

ginidietrich
3 years 10 months ago

 @ifdyperez  @AnneReuss GO CUBS, GO!!

Anthony_Rodriguez
3 years 10 months ago

Happy belated birthday! Now to follow on Twitter. What you identify as your location on Twitter immediately makes me think of Spaceballs. And I like that.

ifdyperez
ifdyperez
3 years 10 months ago

 @Anthony_Rodriguez #yourock 🙂

annedreshfield
3 years 10 months ago

Happy belated birthday, Ifdy! I was laughing out loud at the Hanuukkah bush stories and pictures. Too funny. Thanks for the introduction, Gini! 

ginidietrich
3 years 10 months ago

 @annedreshfield Funny, right?!? I was dying for weeks!

annedreshfield
3 years 10 months ago

 @ginidietrich Now I know why she has you for life! lol.

ifdyperez
ifdyperez
3 years 10 months ago

 @annedreshfield  @ginidietrich LOL! i am SO glad people loved the carl series… makes me think if the world needs another? hmm… 🙂

belllindsay
belllindsay
3 years 10 months ago

What’s a Hanuukkah bush….? And why was it going on a date!? 
 
Congrats Ifdy, you’be now been anointed. Anyone who can deal with Geoff Livingston is a friend of mine. ;D Great to meet you! p.s. give Geoff a kick for me, k? 

ginidietrich
3 years 10 months ago

 @belllindsay  It grew up and got to go on a date. Jeez.

belllindsay
belllindsay
3 years 10 months ago

 @ginidietrich Oh. That explains everything. 

ifdyperez
ifdyperez
3 years 10 months ago

 @belllindsay  Geoff Livingston in the shins? ok! 😉

HowieSPM
3 years 10 months ago

 @ifdyperez @ginidietrich @belllindsay the hanukah bush is a perennial that grows about 5ft high has broad leaves and flowers in June. It tends to stay hardy until february if left outdoors. Originally from Uruguay it was introduced to north america in 1914.
 
Legend has it that if you leave your teeth under the bush during hanukah and spin the dreidel twice you will be left a gift by the hanukah fairy.

belllindsay
belllindsay
3 years 10 months ago

 @HowieSPM  @ifdyperez  @ginidietrich HAHA! “Broad leaves” – where do you come up with this stuff Howie! Also, will dentures work…..? 

belllindsay
belllindsay
3 years 10 months ago

 @ifdyperez  Geoff Livingston HAHAHA!! Right in the shins!! 😀 

geoffliving
geoffliving
3 years 10 months ago

 @belllindsay @ifdyperez This is why I work alone. I piss off so many people that I work with that I want to walk past the age of 50.
 

belllindsay
belllindsay
3 years 10 months ago

 @geoffliving  @ifdyperez And 50’s not far off now, is it Geoff..!? ;P 

rdopping
rdopping
3 years 10 months ago

What’s a Razoo? Kidding. @ifdyperez I don’t know you but feel I should. Hi ho, hi o it’s off to twitter I go……oh and thanks for the intro @ginidietrich ….trolling for compliments, ya know?

ifdyperez
ifdyperez
3 years 10 months ago

 @rdopping  @ginidietrich lol! yes, you should def check out razoo. 🙂 thanks for the follow!

rachaelseda
3 years 10 months ago

I know I’m late to the party but ummm I LOVE @ifdyperez ! Great #FF choice 😉

ifdyperez
ifdyperez
3 years 10 months ago

 @rachaelseda i <3 you!

trackback

[…] Ifdy Perez: heck her out on Twitter, Google+,LinkedIn, Pinterest (!!!), and on Blip TV where she does an Ignite presentation on Give to the Max Day: Greater Washington. […]

trackback

[…] Ifdy Perez: heck her out on Twitter, Google+,LinkedIn, Pinterest (!!!), and on Blip TV where she does an Ignite presentation on Give to the Max Day: Greater Washington. […]

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