Gini Dietrich

#FollowFriday: Krista Giuffi

By: Gini Dietrich | January 27, 2012 | 
47

I’m not going to pretend I remember how I met Krista Giuffi.

I think it was because she kindly linked to a Spin Sucks blog post on her blog, PR in Pink. And, like I do with anyone who is nice enough to link to us, I headed over to her blog house to check things out.

When I got there, I discovered not only a smart communicator, but pink. Lots of pink!

And, let’s be real. Pink is my favorite color so I was drawn to her blog just because of the name.

Anyone woman who is confident in the fact that she likes the color pink is awesome in my book.

In fact, she says:

Remember that girl in grade school who had the pink folder, pink shoe laces, and maybe a unicorn pencil case?

I was that “pink girl,” and, despite having grown up into a young professional,  I still embace my favorite color as a way to express my personality.

Krista is in alumni relations and communication for Temple University School of Medicine. It’s kind of a big job!

Her background is in healthcare, where she got her start as a patient advocate. She later worked for an agency servicing pharma clients.

She has experience in journalism, public relations, corporate communication, and marketing communication. Which means she definitely knows there is more to our jobs than publicity.

But you know what is going to endear her to you forever?

This:

HOW CUTE IS THAT?!?

She has a weekly blog post called, “A Little Birdie Told Me,” in which she recaps PR, marketing, and social media news. She always does a really nice job with it so, if you’re pressed for time, I recommend going there to stay on top of what’s happening.

She also is doing PR in Pink Chats, where she chats with interesting professionals from around the globe.

So check her out!

You can find her on Twitter, on LinkedIn, on SlideShare, and blogging at PR in Pink,

About Gini Dietrich


Gini Dietrich is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, co-author of Marketing in the Round, and co-host of Inside PR. She also is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro.

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47 Comments on "#FollowFriday: Krista Giuffi"

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KenMueller
4 years 3 months ago

Yay! I love Kristi and talk to her on Twitter. And it has nothing to do with the fact that she’s in Philly. Good choice!

ginidietrich
ginidietrich
4 years 3 months ago

@KenMueller Oh jeez. You have a one track mind.

Krista
4 years 3 months ago

Wow, color me pink!! I am so honored that you are sharing your lovely opinion of me with the world. It’s also weird to see my face pop up in my own Google Reader! Thank you for being so supportive and for creating a true community of PR and communications advocates on social media :)

ginidietrich
ginidietrich
4 years 3 months ago

@Krista That’s hilarious that your face popped up in your Reader! Now you know why I connected with you on LI yesterday.

jasonkonopinski
4 years 3 months ago

@Krista That @ginidietrich is a sneaky Pete.

MikeSchaffer
MikeSchaffer
4 years 3 months ago

Awesome choice! Got a winner here!

ginidietrich
ginidietrich
4 years 3 months ago

@MikeSchaffer Comments twice in one week?? You made my day!

PaulRobertsPAR
PaulRobertsPAR
4 years 3 months ago

Gini, couldn’t agree more with your choice and description. Krista’s blog is wonderful and endearing. I’m not that big of a ‘pink’ fan, but I agree with everything else.

ginidietrich
ginidietrich
4 years 3 months ago

@PaulRobertsPAR No? You don’t like pink? I never would have guessed!

Shonali
4 years 3 months ago

Krista is just TERRIFIC. And why have I never seen you in pink, Ms. Gini?

ginidietrich
ginidietrich
4 years 3 months ago

@Shonali I don’t wear a lot of pink, but my iPhone, notebook, bag…lots of stuff is pink.

jasonkonopinski
4 years 3 months ago

@ginidietrich @Shonali She speaks the truth. 😉

Lisa Gerber
4 years 3 months ago

@ginidietrich@Shonali and lip gloss, and nail polish.

ginidietrich
ginidietrich
4 years 3 months ago

@Lisa Gerber @Shonali LOL

Shonali
4 years 3 months ago

@ginidietrich I have a ton of pink stuff too, but don’t wear it that much either… though for my birthday I did buy a terrific shocking pink Tahari dress. Now I just have to wear it! @lisa

jasonkonopinski
4 years 3 months ago

Glowing reviews from people I trust? Sold. Nice to meet you, Krista – and off to do some following. :)

ginidietrich
ginidietrich
4 years 3 months ago

@jasonkonopinski What’d you end up making for dinner the other night? When are you going to blog again?

jasonkonopinski
4 years 3 months ago

@ginidietrich (a) Enchiladas (b) I’m working on a post now.

ginidietrich
ginidietrich
4 years 3 months ago

@jasonkonopinski We’re they delicious?

ginidietrich
ginidietrich
4 years 3 months ago

@jasonkonopinski No. Were.

jasonkonopinski
4 years 3 months ago

@ginidietrich Duh. 😉

Krista
4 years 3 months ago

And a pleasure to meet you as well, Jason!

Sean McGinnis
4 years 3 months ago

Hi Krista. I followed you on Twitter. Because I do everything Gini tells me to.

Krista
4 years 3 months ago

@Sean McGinnis Thanks, Sean! I hope I don’t disappoint with my Twitter content :)

Sean McGinnis
4 years 3 months ago

@Krista If Gini likes you, that’s not really likely to happen.

Gini, you can mail my check to the usual place.

ginidietrich
ginidietrich
4 years 3 months ago

@Sean McGinnis You actually commented instead of just liked comments? Are you OK?

vickiaday
vickiaday
4 years 3 months ago

@ginidietrich what a great way to to #FF – just love this very inspiring

Lisa Gerber
4 years 3 months ago

This is actually a great reminder. I’ve been to your blog a couple times, Krista, but I hadn’t added it to my Reader. Until now. :) And? I LOVE the exchange with Mom. #awesome. :)

Krista
4 years 3 months ago

@Lisa Gerber Thanks, Lisa! My mom sort of started a blog herself also.

Lisa Gerber
4 years 3 months ago

@Krista Did she? What about?

Krista
4 years 3 months ago

@Lisa Gerber She and my sister traveled to Paris and Armenia together, and she wants to do a travel log of her experiences. She got one post up and I think either lost interest or got too busy. I think she just needs a little gentle prodding from her blogger daughter to keep it going 😉

Hajra
4 years 3 months ago

Nice to meet you Krista! Off to stalk you on twitter now! :)

ginidietrich
ginidietrich
4 years 3 months ago

@Hajra Like!

Hajra
4 years 3 months ago

@ginidietrich Ok, do you liking the comment or the fact that I am going to stalk her now… 😉

ginidietrich
ginidietrich
4 years 3 months ago

@Hajra Well, the comment. But I give you another like.

Krista
4 years 3 months ago

@Hajra Stalk away– I won’t judge!

Hajra
4 years 3 months ago

@Krista If you should know I am a shrink… we are used to judgement! :)

John_Trader1
John_Trader1
4 years 3 months ago
I remember one of the first blog posts that I wrote over at PRBreakfast Club, my mom leaving a comment that ended with “Love, Mom.” At first I wanted to crawl into a hole and disappear forever but after some good natured ribbing from my peers I suddenly realized how much this meant to me. Now, mom reads all of my blog posts and even though she refuses to comment on them now after I told her of the ribbing, she is one of my biggest supporters. Bloggers need all of the support we can get and somehow, it feels… Read more »
Lisa Gerber
4 years 3 months ago

@John_Trader1 Such a great story. :)

ginidietrich
ginidietrich
4 years 3 months ago

@John_Trader1 I remember that!! I’m pretty sure I harassed you for days about it. Bwahahahah!

John_Trader1
John_Trader1
4 years 3 months ago

@ginidietrich Yes, you did. Gini Dietrich – keeping it real one day at a time.

SocialMediaDDS
SocialMediaDDS
4 years 3 months ago

@bdorman264 How have you been my friend? You must be very busy!! 😉

bdorman264
bdorman264
4 years 3 months ago

@SocialMediaDDS Busy indeed; playing golf w/ #charlesbarkley today.

SocialMediaDDS
SocialMediaDDS
4 years 3 months ago

@bdorman264 #CharlesBarkely as in the basketball Charles Barkley?? WHOA!!! And, as an aside,…just when do I qualify for a hashtag??? 😉

TheJackB
4 years 3 months ago

My mom wants to read my blog posts but I haven’t been brave enough to let her in….yet.

ginidietrich
ginidietrich
4 years 3 months ago

@TheJackB I understand. I’m still mortified when my mom says something about a blog post I wrote.

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[…] more of Krista? Check her out on Twitter: @PR_in_Pink, her Spin Sucks #FF profile or PR in Pink. Share this:FacebookTwitterGoogle +1DiggStumbleUponLike this:LikeBe the first to like […]

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