Gini Dietrich

#FollowFriday: Lubna Sadik

By: Gini Dietrich | September 13, 2013 | 
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#FollowFriday- Lubna Sadik

By Gini Dietrich

Most of you know Lubna Sadik as LSSocialEngage in the comments here. A wife, mom (to two boys), marketer, and blogger, Lubna hangs out in the Spin Sucks community and adds her sparkling commentary and brilliant wit nearly daily.

Just a little more than a year ago (last August), she took a big leap of faith, left her solid paying job, and ventured out on her own. She decided it was time to follow her passions and find work with organizations looking for help with social media marketing. We’ll let her tell you how it’s going in the comments here, but to all appearances, it looks like she made the right choice!

But there is something I really appreciate about Lubna. She doesn’t just blog about social media. Sure, you can find tips and tools on how to use the social networks on her blog, but she also writes about parenting, TV, food, reading, and more.

Just in the past week or two, we’ve learned about the morning trump card with her boys, why she bought Gwyneth Paltrow’s book (despite all the criticism), apple picking, and her new favorite show – Orange is the New Black.

The paragraph she uses to describe herself is this:

World travel, delicious food, blissful yoga and invigorating spin classes, a relaxing day at the spa, clothes, shoes and jewelry, fashion magazines, good books, chick flicks and well-written TV shows, a morning cup of strong coffee, an afternoon cup of  exotic tea and an evening glass of red wine, the warm ocean breeze and summer sangria, laughter and rants with close family and friends…these are a few of my favorite things.

Let’s see: World travel, delicious food, cycling, shoes, good books, red wine…no wonder I like her! We might be the same person!

Get to know her. You can find her on Twitter, Facebook, Pinterest (!!!), LinkedIn, on her blog, and in the comments here.

P.S. Lubna, if you like Orange is the New Black, read the book. After you finish watching the first season, though. You’ll get angry if you read it while you’re watching.

About Gini Dietrich


Gini Dietrich is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, co-author of Marketing in the Round, and co-host of Inside PR. She also is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro.

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