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Gini Dietrich

#FollowFriday: Sherrilynne Starkie

By: Gini Dietrich | June 21, 2013 | 
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#FollowFriday- Sherrilynne StarkieA few years ago, I made a new friend named Sherrilynne Starkie.

Though she didn’t yet live in Ottawa, she knew she was moving back (her mom and sister are there) from Britain and she used social media to connect with people to find a job and build her friend network.

Because of the work we do with Thornley Fallis, she and I connected on Twitter during her brilliant social media job search.

Fast forward to last year and I finally had the chance to meet her in person when I spoke at Third Tuesday. And then had the opportunity to spend time with her when I spoke at SocialCapital earlier this month.

Sherrilynne Starkie at Work

Sherrilynne is a ball of fire – from her red hair down to her personality.

The job search she conducted landed her at Thornley-Fallis (what a coinky dink!) as vice president and, to sit and listen to her talk, you know she knows what she’s doing.

She has taken her experience in her job search and implemented it for clients. She understands how the web is changing our industry and is at the forefront of the trend.

She’s smart, she’s thoughtful, and she’s perceptive.

Sherrilynne Starkie at Home

But you know what I love most about her? She’s adventurous.

About 18 months ago, she took some time with her beloved and backpacked around Southeast Asia.

With one (ONE!) backpack and two pairs of shoes. In a backpack.

I freaking love. She’s well-traveled and she’s lived in Canada, the U.K., and the United States. How many of you can say you’ve lived in three countries?

You wouldn’t know it by looking at her picture – or seeing her in person – but she’s about to become a grandmother. Perhaps the grand baby will call her social media rockstar instead of gramma.

Find Her Online

Get to know Sherrilynne. You can find her on Twitter, LinkedIn, Facebook, Pinterest (!!!), her blog, and the Thornley Fallis blog.

Don’t take offense if she doesn’t immediately respond to you. She’s the stealth, quiet type who listens, takes everything in, and then pounces with a smart or hilarious response.

You’ll love getting to know her.

About Gini Dietrich


Gini Dietrich is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, co-author of Marketing in the Round, and co-host of Inside PR. She also is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro.

64 comments
EdenSpodek
EdenSpodek

@sherrilynne It was great meeting you at Social Capital Conference a few weeks ago. Although I did now about your relocation from the UK, I never would have guessed you were almost a grandmother, wow! Looking forward to seeing more of you here, on Twitter and hopefully in real life again soon.

jolynndeal
jolynndeal

I love this story!  Hello to you Sherrilynne.  I loved reading about your adventure and look forward to following you on this Friday and way beyond.

DwayneAlicie
DwayneAlicie

Happy Follow Friday!  Oh my goodness ... my eyes grew big at the backpacking story and even bigger at "grandmother!" I don't want to know how a lady of 25 years can have accomplished so much! : ) CHEERS!

aimeelwest
aimeelwest

YEA!! Another new amazing person to meet. Enjoy the first day of summer. 

debdobson62
debdobson62

Nice to meet you Sherrilynne.  A great intro to someone who sounds quite cool.  Anyone traveling with a backpack and one pair of shoes, well shoot.  Have to follow.  Thank you for the intro Gini.

TonyBennett
TonyBennett

Great intro.  Here's her at work, here's her at home. Here's her on Gini's blog... and you have to rock pretty hard to get a friday feature from G-Unit.  I'll go show how good of a stealthy cyber stalker I can be.  Oh wait, that sounds creepy. Ahh whatever. Happy friday, Crazies.

susancellura
susancellura

It's a pleasure to meet you Sherrilynne!

Word Ninja
Word Ninja

Thanks for introducing us to another cool person, Gini. Hi, Sherrilynne!

John_Trader1
John_Trader1

Great to see you profiled here Sherrilynne! Hi!

RebeccaTodd
RebeccaTodd

Nice to meet you Sherrilynne! Happy Follow Friday! 

LSSocialEngage
LSSocialEngage

Congratulations @sherrilynne . What a wonderful story and she does  totally sound like a social media rock star. It is too bad that I didn't get the chance to meet her at the Social Capital Conference this year. Hopefully next year. Love that she has lived in three countries. I enjoy reading about and talking to people who may have had similar experiences as me in this regard. I too have lived in 3 countries so far - Pakistan, USA, Canada. Ottawa is home now and I hope it stays that way (I seem to move every decade or so).

Lara Wellman
Lara Wellman

@sherrilynne did such an amazing job connecting with people before moving back to Ottawa, professionally and personally - that's when I met her too :)

RobBiesenbach
RobBiesenbach

Congratulations, @sherrilynne! I first read this as backpacking FOR 18 months -- either way, very cool.

Howie Goldfarb
Howie Goldfarb

Now we know who was responsible for all the world turmoil! @ginidietrich I am sorry but when someone says 1 backpack, 2 pairs of shoes, going from country to country for 18 months.....bank robbery? Fast get away? Only had time to pack underwear and a pack of pall malls?

But here is the truth because your readers demand it!

They had: Private jet flying around the globe. 

8 person and 1gnu Entourage. 

a 7ft 325lb head of security named Tiny

1 personal chef 

Mobile DJ Set up with Disco Ball and Strobe Light

1 tube 30 SPF all natural sunscreen

2 Windows Phones (all the rage in Laos we hear!)

3 cans Coors light

Return on Investment?

27 countries. 3 revolutions started, 6 revolutions fomented, 3 million people displaced, thousands killed maimed hurt injured bruised or boo-booed,  1 short stint in a Moroccan prison, 1 case Malaria, 1 case sunstroke, 1 case Camel Fleas. 

But only packed a backpack and 2 pairs of crocs?!

And now she working with @MartinWaxman ? How did you find someone with a crazier life than me!?

Happy Follow Friday @sherrilynne 



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belllindsay
belllindsay

I really enjoyed meeting Sherrilynne at SocialCapital! Though I must admit, I was slightly intimidated by her! LOL She really is perceptive - like she's studying you, all stealth like - and then WHAMMO - she'll comment or react to something! I can imagine this trait serves her well with clients and the like. Stand back and take it all in, then knock'em dead! She really is a force to be reckoned with, and Thornley Fallis are lucky to have her (and man, can she ROCK the high heels!). Congrats Sherrilynne!! 

JoeCardillo
JoeCardillo

Good to meet you Sherrilynne

Backpacking around SE Asia = rad. Any essential tips you might have on that? Sort of been playing around with the idea myself..

sherrilynne
sherrilynne

@JoeCardillo Keep it flexible.  Don't over plan.  Look head about three days only and you'll have a lovely, stress free time.

LSSocialEngage
LSSocialEngage

That would be great. Would love to meet up. What's the best way to reach you to make a plan :)?

LSSocialEngage
LSSocialEngage

Lol! Yes just wasn't sure if you had a preference. Already following you on twitter as of this morning and  I'll be in touch in one of the ways mentioned above :)