Gini Dietrich

#FollowFriday: Troy Claus

By: Gini Dietrich | October 22, 2010 | 

It might be too early to #FollowFriday Troy Claus, simply because he started his blog only this week. But I really like what he’s had to say so far and his business partner IS Danny Brown (at Bonsai Interactive) so how bad can he be? I mean, his latest post is about the Ultimate Fighter, but we’ll forgive him that one for being new.

With many years of experience in marketing, product, and brand management, Troy has a sense about him that is different than most – he understands not only his craft, but also how it relates back to business growth. Lots and lots of people talk about how they can relate results back to making money, but Troy walks the walk. There is no professional better than the one who can talk and show, without having to exclaim they’re the smartest person in the room. And I’m willing to bet Troy is one of the smartest people in the room.

I don’t know how he managed to score a partnership with Danny, but that definitely makes him brilliant. So follow him on Twitter, subscribe to his new blog, and get to know him…you won’t regret it! And Troy? Do some vlogging, will ya? We have to check out your accent.

About Gini Dietrich

Gini Dietrich is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, co-author of Marketing in the Round, and co-host of Inside PR. She also is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro.

  • I’ve said it before and I’ll say it again, Gini – you clearly have impeccable taste. And the check is in the mail… 😉

    Troy’s awesome – incredibly lucky to have him as a business partner. Now when are you signing up? 😉

    Have a great one, miss!

  • TroyClaus

    Wow! I’m so flattered. Thank you so much for the kind words Gini. Putting up with… I mean, picking Danny as a partner was the best decision I’ve made (on a business level)

    Things are rockin over here at Bonsai and we’re so excited for whats on the horizon.

    Cheers Gini,


  • @TroyClaus Don’t make me use up one of my points to demote you, sonny Jim… 😉 cc: @ginidietrich

  • Read this up to “his latest post is about the Ultimate Fighter,” clicked on Troy’s name and added him. No additional words necessary.

  • JoyFull_deb

    done.done. and done…..following him and of course, love his partner @DannyBrown !!

  • ginidietrich

    @mirbiz Hilarious! That’s all you needed, huh? And here I was making fun of it!

  • ginidietrich

    @TroyClaus @DannyBrown Wait!?! Signing up? To partner with you guys??? NOW!!!!!!!!!

  • ginidietrich

    @JoyFull_deb Shhhh! Not so loudly. @dannybrown will hear you!