Comments on: Gaining a Formal Social Media Education in a DIY World

By: Back to school – McMaster social media course begins September 15 | MY PALETTE

Wed, 05 Sep 2012 14:06:33 +0000

[...] And if you’re interested in more general info on social media education, here’s a post I wrote for SpinSucks. [...]

By: EricSchwartzman

EricSchwartzman — Thu, 26 Jul 2012 14:13:30 +0000

Thanks for the nod, Martin.

In some ways, social media’s like a flame. In undiscerning hands, it can be dangerous. Many companies are choosing to vest responsibility for social media at the bottom of the org chart. With digitally illiteracy rampant in the C-suite and board room, we’ll no doubt see more foolish smear campaigns, Twitter gag orders and silly black hat SEO attempts. Digital literacy is the answer, and hands-on training is a critical component of that. Digital literacy is the answer.

For those interested, here’s 10 free passes to my online course on search optimization: http://www.udemy.com/search-engine-optimization-for-business/?couponCode=first15free

And a half price offer to take my Social Media Boot Camp online:
http://www.udemy.com/bundle/social-media-bootcamp

By: shonali

shonali — Tue, 24 Jul 2012 18:36:38 +0000

@martinwaxman I better copyright it, then. And you’re welcome!

By: martinwaxman

martinwaxman — Tue, 24 Jul 2012 15:12:49 +0000

@shonali Thanks for the mention! BTW, I really like your idea of calling quotable tweets tweetbites! @ginidietrich

By: martinwaxman

martinwaxman — Mon, 23 Jul 2012 20:35:31 +0000

Thanks @Louise Armstrong . I completely agree that you need to participate. I think you could say that about the traditional methods of marketing communications too. You probably couldn’t advise a client to do a press release unless you’d written one and understood what it does and doesn’t do.

By: qui_oui

qui_oui — Mon, 23 Jul 2012 20:16:43 +0000

@JoVanEvery @alyssa_lai You just have to recognise you have something to contribute, i.e. there are others who can benefit from your help

By: qui_oui

qui_oui — Mon, 23 Jul 2012 19:54:14 +0000

@JoVanEvery @alyssa_lai I know. That’s what I mean by “using it well”. Then people start to listen to what you have to say

By: JoVanEvery

JoVanEvery — Mon, 23 Jul 2012 19:53:27 +0000

@qui_oui @alyssa_lai it’s not just that; you reflect on your use; try things; have considerable experience …

By: qui_oui

qui_oui — Mon, 23 Jul 2012 19:50:10 +0000

@JoVanEvery @alyssa_lai it’s amazing how if you just start saying stuff about social media, & using it a lot/well…you’re an expert

By: JoVanEvery

JoVanEvery — Mon, 23 Jul 2012 19:43:04 +0000

@alyssa_lai this is one problem with academics. YOu do not need a PhD in something to teach it. And will teach stuff you didn’t do for PhD