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May 27
2011
Gini Dietrich

Gin and Topics: The BlogWorld Edition

While Spin Sucks won’t write posts about what we learned at BlogWorld until next week, plenty of our fellow attendees and speakers already have published their thoughts and opinions about the three day event.

It was an interesting trip, to be sure. From no WiFi and no cell phone coverage at a blogging event to meeting people you’ve developed relationships with online and sharing many laughs, everyone had different experiences to share.

There is something here for everyone from strategy and using Facebook to developing face-to-face relationships and sex.

5. The Answer Is a Social Business Strategy. John Bell, from Ogilvy, wasn’t able to attend the conference, but that’s OK because he writes about what he would have contributed to the social business (vs. social media) strategy session. It’s worth the read, if only for the chart he includes to help you think through your strategy.

4. Facebook Is King At BlogWorld. Author Jon Sobel attended quite a few sessions about Facebook and shares what he learned about the social network in a concise wrap-up. He also talks about how the big social networkers aren’t, in fact, sitting in their mom’s basements in front of their computer screens, but very social offline, as well.

3. Day Three Wrap-Up. I’ve always been a big fan of Lisa Barone’s conference wrap-ups and this is no different. This particular post discusses the sessions and events of the last day of BlogWorld. She breaks it down into bullet points and tips you can quickly scan and take to work with you on Tuesday.

2. Relationships at BlogWorld. Today’s #FollowFriday, John Falchetto, offers his views on what it’s like to meet people in person, after you’ve spent years developing relationships online. He says, “In a world where fast is always too slow, I have discovered that sitting down to have tea is often the best marketing strategy ever.”

1. The Hypocrisy of BlogWorldMarcus Sheridan, aka the Sales Lion, aka Mufasa, writes about the closing night’s keynote and how disappointed he was at the foul language, sexual overtones, and complete hypocrisy of many speakers having to change their titles, but allowing what happened during the keynote. I didn’t stay for the closing night’s events and this left me speechless.

Have a happy holiday weekend…if you’re in the U.S.!

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Yael Rozencwajg 26 pts

ginidietrich "There is something here for everyone from strategy and using Facebook to developing face-to-face relationships and sex." I like this quote...I'm definitely too French ^^Have a great holiday Tweeples

ginidietrich 5376 pts

Yael Rozencwajg We love too French!

Leon 146 pts

G'Day Gini,

Thanks for all that very useful information. Pity you missed the closing session. From what Marcus tells us you missed the most exciting part........!

Have a memorable Memorial weekend. Y'see; us Aussies aint entirally iggerunt.

Best Wishes

Leon

ginidietrich 5376 pts

Leon I still need to read your guest post on Danny's blog. Headed there next!

Marcus_Sheridan 604 pts

I'm looking forward to your thoughts on BW next week Gini. As for me, the last 24 hours has been a little crazy with all the emails and comments, and Rick has written me a long email and Sara and I have chatted quite a bit. I have a lot of hope this will end with some great improvements to the BW experience.

Have wonderful weekend and don't forget to take a few relaxing breaths. ;)

Marcus

ps-- It was an absolute treat meeting you in person Gini---clearly one of the top highlites of the show for me. :)

ginidietrich 5376 pts

Marcus_Sheridan The pleasure was all mine, crazy!

bdorman264 1939 pts

It will be interesting to see all the feedback from BWENY and who is in agreement and who is not. Social media seems to be pretty lovey dovey most of the time and everyone plays nice and supportive.

I would probably like to see the top 3 things everyone took from the event.

I would have gone just to meet everybody; of course, I'm just social like that..........:).

Glad you had a good time and got to meet some of the peeps IRL; welcome back.

ginidietrich 5376 pts

bdorman264 I just said we should have just had a TweetUp where we all met in order o see each other's faces. That would have been less stressful.

Stuart Mills 106 pts

Thanks for sharing these with us Gini!

I can't help but feel that BlogWorld hasn't been the 'paradise' that others wanted it to be. It's just a conference after all ;-)

ginidietrich 5376 pts

Stuart Mills It was pretty unorganized so people were disappointed.

blogworld 28 pts

ginidietrich Stuart Mills

I'm sorry Gini I don't think your last comment was fair at all. We are pretty well organized, and the overwhelming majority of attendees were very happy.

And "many speakers" were not asked to change their session titles. It was just two 8).

I wish we had a chance to meet and talk in person at the show.

Stuart Mills 106 pts

blogworld ginidietrich Stuart Mills Hm, it's a shame that it didn't go as planned, for everyone's sake. I understand that not everyone will have their initial expectations satisfied, as that's near impossible, but what can be achieved is a sense that it was organised, well-run, friendly, and respectable.

It's clear that with some people, that hasn't been the case. I wonder why this is?

studionashvegas 10 pts

Stuart Mills blogworld ginidietrich I for one thought that (considering the short time of planning) that things were great. Getting in with the BookExpo gave a lot of us the opportunity to meet people outside of our bubble (and let's face it - some people NEED to get out of the echo chamber every now and then).

People are likening this to the first year that BlogWorld was in Vegas, and look how awesome it became in the next following years. Rick and the crew will take the feedback and learn from it, for sure, so the best thing you can do is just let them know how you feel.

ginidietrich 5376 pts

blogworld Rick, I'll call you early this week to chat.

ginidietrich 5376 pts

studionashvegas TOTALLY agree we all need to get out of the echo chamber.

blogworld 28 pts

ginidietrich sounds good. Please listen to the audio in this post as well beforehand if you can http://bit.ly/iBzsYB. the most relevant to you is 12:20 in.

joebertino 160 pts

Thanks for the links, Gini. This is great material for those of us who had to live vicariously through the BWENY hashtag.

ginidietrich 5376 pts

joebertino And the hashtag was out of control!

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  2. [...] can also check out Gini’s latest weekly roundup post, “Gin and Topics: The BlogWorld Edition“. There’s 5 great articles all related to the [...]

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