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	<title>Comments on: Is Paying People to Tweet About Your Brand Going Too Far?</title>
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	<link>http://spinsucks.com/social-media/is-paying-people-to-tweet-about-your-brand-going-too-far/</link>
	<description>Professional Development for PR and Marketing Pros</description>
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		<title>By: Gabriella</title>
		<link>http://spinsucks.com/social-media/is-paying-people-to-tweet-about-your-brand-going-too-far/#comment-1654</link>
		<dc:creator>Gabriella</dc:creator>
		<pubDate>Fri, 24 Apr 2009 16:43:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.spinsucks.com/?p=1013#comment-1654</guid>
		<description><![CDATA[I read this post a couple of days ago and have been thinking about it ever since, as well as discussing it and engaging co-workers about the whole idea of paying people to tweet about a brand.  Personally, I’m on the fence about it because it’s part of our services.  My question is this: do you get mad at companies for putting ads on T.V.?  Yeah, sometimes they’re irritating – especially during your favorite shows – but does it anger you?  Paying people to Twitter about your brand is no different. Either way, it&#039;s up to you, as a consumer, to believe or disbelieve what is being said about any particular product or service, whether on Twitter, radio, T.V., newspapers or any other form of media.]]></description>
		<content:encoded><![CDATA[<p>I read this post a couple of days ago and have been thinking about it ever since, as well as discussing it and engaging co-workers about the whole idea of paying people to tweet about a brand.  Personally, I’m on the fence about it because it’s part of our services.  My question is this: do you get mad at companies for putting ads on T.V.?  Yeah, sometimes they’re irritating – especially during your favorite shows – but does it anger you?  Paying people to Twitter about your brand is no different. Either way, it&#8217;s up to you, as a consumer, to believe or disbelieve what is being said about any particular product or service, whether on Twitter, radio, T.V., newspapers or any other form of media.</p>
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		<title>By: Starr</title>
		<link>http://spinsucks.com/social-media/is-paying-people-to-tweet-about-your-brand-going-too-far/#comment-1653</link>
		<dc:creator>Starr</dc:creator>
		<pubDate>Thu, 23 Apr 2009 20:44:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.spinsucks.com/?p=1013#comment-1653</guid>
		<description><![CDATA[Patti just introduced me to your blog. She&#039;s the best, and isn&#039;t paying me to say so (you know that already). This whole issue brings to mind the idea behind PR in the old days when we didn&#039;t have the Internet...editorial coverage wasn&#039;t guaranteed but it had the news value endorsement of unbiased media you couldn&#039;t get with an ad. The sponsored tweets and posts lose that implied credibility, just as more and more on the traditional media side I&#039;m finding editorial space opening up to advertisers in a way that was unheard of before. It saddens me greatly.]]></description>
		<content:encoded><![CDATA[<p>Patti just introduced me to your blog. She&#8217;s the best, and isn&#8217;t paying me to say so (you know that already). This whole issue brings to mind the idea behind PR in the old days when we didn&#8217;t have the Internet&#8230;editorial coverage wasn&#8217;t guaranteed but it had the news value endorsement of unbiased media you couldn&#8217;t get with an ad. The sponsored tweets and posts lose that implied credibility, just as more and more on the traditional media side I&#8217;m finding editorial space opening up to advertisers in a way that was unheard of before. It saddens me greatly.</p>
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		<title>By: joannehernon (Joanne Hernon)</title>
		<link>http://spinsucks.com/social-media/is-paying-people-to-tweet-about-your-brand-going-too-far/#comment-1655</link>
		<dc:creator>joannehernon (Joanne Hernon)</dc:creator>
		<pubDate>Thu, 23 Apr 2009 18:47:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.spinsucks.com/?p=1013#comment-1655</guid>
		<description><![CDATA[RT &lt;a rel=&quot;nofollow&quot; href=&quot;http://twitter.com/TimNagle&quot; rel=&quot;nofollow&quot;&gt;@TimNagle&lt;/a&gt; &lt;a rel=&quot;nofollow&quot; href=&quot;http://twitter.com/ginidietrich&quot; rel=&quot;nofollow&quot;&gt;@ginidietrich&lt;/a&gt; BTW :) Great article today! http://tinyurl.com/cno74t]]></description>
		<content:encoded><![CDATA[<p>RT <a rel="nofollow" href="http://twitter.com/TimNagle" rel="nofollow">@TimNagle</a> <a rel="nofollow" href="http://twitter.com/ginidietrich" rel="nofollow">@ginidietrich</a> BTW <img src='http://spinsucks.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  Great article today! <a href="http://tinyurl.com/cno74t" rel="nofollow">http://tinyurl.com/cno74t</a></p>
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		<title>By: Jill</title>
		<link>http://spinsucks.com/social-media/is-paying-people-to-tweet-about-your-brand-going-too-far/#comment-1652</link>
		<dc:creator>Jill</dc:creator>
		<pubDate>Thu, 23 Apr 2009 15:10:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.spinsucks.com/?p=1013#comment-1652</guid>
		<description><![CDATA[Here&#039;s a question to everyone on here:  Did you PERSONALLY see a Land Rover tweet sponsored by Twittad in YOUR stream?  I&#039;m taking a wild guess that the answer is no. So how can you judge something that you weren&#039;t a part of?  The tweets were merely links to a youtube video and a sign up to receive more information. No false sentiments included. I personally do not care if someone merely sends out a link to a product. I know people will say &quot;I&#039;m fundamentally against it&quot;.  So give me an example of a real experience that made you feel that way and I&#039;ll respect you. Otherwise you&#039;re really just a nay sayer with no basis.]]></description>
		<content:encoded><![CDATA[<p>Here&#8217;s a question to everyone on here:  Did you PERSONALLY see a Land Rover tweet sponsored by Twittad in YOUR stream?  I&#8217;m taking a wild guess that the answer is no. So how can you judge something that you weren&#8217;t a part of?  The tweets were merely links to a youtube video and a sign up to receive more information. No false sentiments included. I personally do not care if someone merely sends out a link to a product. I know people will say &#8220;I&#8217;m fundamentally against it&#8221;.  So give me an example of a real experience that made you feel that way and I&#8217;ll respect you. Otherwise you&#8217;re really just a nay sayer with no basis.</p>
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		<title>By: James Eliason</title>
		<link>http://spinsucks.com/social-media/is-paying-people-to-tweet-about-your-brand-going-too-far/#comment-1651</link>
		<dc:creator>James Eliason</dc:creator>
		<pubDate>Thu, 23 Apr 2009 14:34:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.spinsucks.com/?p=1013#comment-1651</guid>
		<description><![CDATA[Paul Dawson: Look on the web version of www.twitter.com.  And in your stream of Tweets, you will see &quot;From Web&quot;, &quot;From Tweetie&quot;, &quot;From TweetDeck&quot;, etc at the end of each Tweet?  This is where we insert &quot;From Twittad&quot; clearly stating that this is a tweet sent from our technology.]]></description>
		<content:encoded><![CDATA[<p>Paul Dawson: Look on the web version of <a href="http://www.twitter.com" rel="nofollow">http://www.twitter.com</a>.  And in your stream of Tweets, you will see &#8220;From Web&#8221;, &#8220;From Tweetie&#8221;, &#8220;From TweetDeck&#8221;, etc at the end of each Tweet?  This is where we insert &#8220;From Twittad&#8221; clearly stating that this is a tweet sent from our technology.</p>
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		<title>By: Joanne Hernon</title>
		<link>http://spinsucks.com/social-media/is-paying-people-to-tweet-about-your-brand-going-too-far/#comment-1650</link>
		<dc:creator>Joanne Hernon</dc:creator>
		<pubDate>Thu, 23 Apr 2009 13:45:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.spinsucks.com/?p=1013#comment-1650</guid>
		<description><![CDATA[This is a very interesting discussion from all angles.  It seems like big business is struggling to figure out how to utilize a vehicle that, by it&#039;s very nature, is about personal connections that then enable people to not only reach out but can even help people build their businesses.

I always thought that it was only a matter of time before Twitter would become flooded with spammers so I am glad I have the choice to unfollow.

I wonder now how Range Rover feels about their &quot;campaign&quot; and if it helped their brand or hurt it.  I imagine there will be more of these attempts from other big businesses out there as they try to monetize on social networking.

Gini, thank you for opening the discussion.]]></description>
		<content:encoded><![CDATA[<p>This is a very interesting discussion from all angles.  It seems like big business is struggling to figure out how to utilize a vehicle that, by it&#8217;s very nature, is about personal connections that then enable people to not only reach out but can even help people build their businesses.</p>
<p>I always thought that it was only a matter of time before Twitter would become flooded with spammers so I am glad I have the choice to unfollow.</p>
<p>I wonder now how Range Rover feels about their &#8220;campaign&#8221; and if it helped their brand or hurt it.  I imagine there will be more of these attempts from other big businesses out there as they try to monetize on social networking.</p>
<p>Gini, thank you for opening the discussion.</p>
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		<title>By: At Home Money Girl</title>
		<link>http://spinsucks.com/social-media/is-paying-people-to-tweet-about-your-brand-going-too-far/#comment-1649</link>
		<dc:creator>At Home Money Girl</dc:creator>
		<pubDate>Thu, 23 Apr 2009 12:54:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.spinsucks.com/?p=1013#comment-1649</guid>
		<description><![CDATA[Everyone is going twitter crazy.  People have even found ways to get paid using twitter.  For this site to only allow 140 letters w/ spaces, it&#039;s really big.  Now website is just bit more popular because of it. http://tinyurl.com/bjkucx Twitter moves so fast and everyone puts every little part of their lives on it, even stuff I didn&#039;t care to know!  But I&#039;m on their too! http://tinyurl.com/dchmkf lol.]]></description>
		<content:encoded><![CDATA[<p>Everyone is going twitter crazy.  People have even found ways to get paid using twitter.  For this site to only allow 140 letters w/ spaces, it&#8217;s really big.  Now website is just bit more popular because of it. <a href="http://tinyurl.com/bjkucx" rel="nofollow">http://tinyurl.com/bjkucx</a> Twitter moves so fast and everyone puts every little part of their lives on it, even stuff I didn&#8217;t care to know!  But I&#8217;m on their too! <a href="http://tinyurl.com/dchmkf" rel="nofollow">http://tinyurl.com/dchmkf</a> lol.</p>
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		<title>By: TimNagle (TimNagle)</title>
		<link>http://spinsucks.com/social-media/is-paying-people-to-tweet-about-your-brand-going-too-far/#comment-1656</link>
		<dc:creator>TimNagle (TimNagle)</dc:creator>
		<pubDate>Thu, 23 Apr 2009 05:30:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.spinsucks.com/?p=1013#comment-1656</guid>
		<description><![CDATA[&lt;a rel=&quot;nofollow&quot; href=&quot;http://twitter.com/ginidietrich&quot; rel=&quot;nofollow&quot;&gt;@ginidietrich&lt;/a&gt; BTW :) Great article today! http://tinyurl.com/cno74t]]></description>
		<content:encoded><![CDATA[<p><a rel="nofollow" href="http://twitter.com/ginidietrich" rel="nofollow">@ginidietrich</a> BTW <img src='http://spinsucks.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  Great article today! <a href="http://tinyurl.com/cno74t" rel="nofollow">http://tinyurl.com/cno74t</a></p>
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		<title>By: Ryan Johnson</title>
		<link>http://spinsucks.com/social-media/is-paying-people-to-tweet-about-your-brand-going-too-far/#comment-1648</link>
		<dc:creator>Ryan Johnson</dc:creator>
		<pubDate>Thu, 23 Apr 2009 00:41:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.spinsucks.com/?p=1013#comment-1648</guid>
		<description><![CDATA[Read every post here and most are intelligible gibberish.  Twitter has changed; it jumped the shark, it&#039;s mainstream and it will be soon brought to you by a brand near you.  How long do you think that this service will be provided to you for free?  Nothing is free?  Everything is paid for by advertising or you pay for itl one way or another.  Do you think that Scott Monty is a rat?  Why not?  He&#039;s paid by Ford to Tweet for them?  How is he any different than TwittAd?  Why isn&#039;t there a backlash about him?  Ford is paying him to Tweet for them?  Do you really think that he likes their cars?  Do you think that he would have bought one?  Nope, he&#039;s on the company teet; just like everyone else.  If you&#039;re not used to it yet, you will be soon or else you won&#039;t be on Twitter.  Sorry to to be the bearer of bad news to all you early adopters, but Twitter has gone mainstream.  You first clue should have been Ashton, Briney and Oprah!  It&#039;s gone, baby, gone- as you remember it.]]></description>
		<content:encoded><![CDATA[<p>Read every post here and most are intelligible gibberish.  Twitter has changed; it jumped the shark, it&#8217;s mainstream and it will be soon brought to you by a brand near you.  How long do you think that this service will be provided to you for free?  Nothing is free?  Everything is paid for by advertising or you pay for itl one way or another.  Do you think that Scott Monty is a rat?  Why not?  He&#8217;s paid by Ford to Tweet for them?  How is he any different than TwittAd?  Why isn&#8217;t there a backlash about him?  Ford is paying him to Tweet for them?  Do you really think that he likes their cars?  Do you think that he would have bought one?  Nope, he&#8217;s on the company teet; just like everyone else.  If you&#8217;re not used to it yet, you will be soon or else you won&#8217;t be on Twitter.  Sorry to to be the bearer of bad news to all you early adopters, but Twitter has gone mainstream.  You first clue should have been Ashton, Briney and Oprah!  It&#8217;s gone, baby, gone- as you remember it.</p>
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		<title>By: tim nagle</title>
		<link>http://spinsucks.com/social-media/is-paying-people-to-tweet-about-your-brand-going-too-far/#comment-1647</link>
		<dc:creator>tim nagle</dc:creator>
		<pubDate>Thu, 23 Apr 2009 00:26:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.spinsucks.com/?p=1013#comment-1647</guid>
		<description><![CDATA[Bottom line is it is spam and a poor branding technique that could be very damaging.]]></description>
		<content:encoded><![CDATA[<p>Bottom line is it is spam and a poor branding technique that could be very damaging.</p>
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