The Impact EquationYes, I know today is not the third Wednesday of the month, but I have an advisory board meeting tomorrow so had to reschedule around that.

But it’s the third Tuesday of the month so close enough. We’re going to have Livefyre Q&A day!

Today we have Chris Brogan of, well, it’d probably be easier to list what he’s not famous for, but you likely know him because of Social Media 101Google+ for  Business, Trust Agents, The Impact Equation (which he’s going to talk about today), or one of his other 16 gazillion books.

He also is the founder of Human Business Works, is a prolific blogger, is a speaker, and is involved with another 23 gazillion organizations.

If you haven’t yet read The Impact Equation, today is your chance to learn more about it and add it to your list.

If you have read it, today is the no holds barred opportunity to ask Chris anything and everything you ever wanted to know, but never had the chance.

Today’s Livefyre Q&A

At noon ET (that’s 11:00 CT, 10:00 MT, and 9:00 PT for those of you who can’t do time zones), Chris is going to be hanging out in the comments so you can ask him anything and everything about the book, his international travels, business, life, writing, or even how he manages to remember things about people most don’t even register (I once saw him have a conversation with a guy who had told him two years before he was a comic book fan…and Chris remembered it before the guy brought it up).

In order to participate, all you have to do is:

  • Make sure you have a Livefyre account or be ready to sign in with one of your social networks.
  • Set a reminder for noon ET today.
  • Order the book so you can get a unicorn and free cupcakes!
  • Create a list of questions.
  • Come back here, scroll to the bottom, and write a comment in the form of a question. As soon as you hit “post comment,” Chris will see it and reply to you. You can even join the conversation around questions others are asking, if you like.

We’ll be here for an hour so you can join us the entire time or step in and out during the hour. It’s entirely up to you; just make sure you’re here before 12:59.

Win a Copy

Those of you who participate in today’s Livefyre Q&A (even if you’re late to the party, but not if you’re an Arment Dietrich employee) will be entered in a random drawing for a free copy of the book.

We bought two copies and will give them both away, but you have to participate to be entered in the drawing. Otherwise we won’t know you were here.

Get ready with your questions and join the conversation. And don’t fear! If you missed the live portion of this, we’ll keep the drawing open until midnight PT so you still have time to get in your questions.

Former Guests and Who’s Next

For former guests, check out Margie ClaymanSarah RobinsonMark StoryBeth HaydenSarah Evans, and Stanford Smith.

And following is the lineup through September so mark your calendars! Same bat time, same bat channel.

If you have recommendations on who to fill the open slots, let me know! Our only requirement is they have published a book and it centers around PR, marketing, social media, or entrepreneurship.

See you today at noon!

Gini Dietrich

Gini Dietrich is the founder, CEO, and author of Spin Sucks, host of the Spin Sucks podcast, and author of Spin Sucks (the book). She is the creator of the PESO Model and has crafted a certification for it in partnership with Syracuse University. She has run and grown an agency for the past 15 years. She is co-author of Marketing in the Round, co-host of Inside PR, and co-host of The Agency Leadership podcast.

View all posts by Gini Dietrich