Gini Dietrich

Join Mark Schaefer for a Special Livefyre Q&A Today

By: Gini Dietrich | February 19, 2014 | 
220

Join Mark Schaefer for a Special Livefyre Q&A TodayBy Gini Dietrich

I’m super, duper excited to bring you today’s Livefyre author chat.

We have the one and only Mark Schaefer!

But we don’t just have Mark…we have him and he’s announcing his new book.

The author of both The Tao of Twitter and Return on Influence (where you can find me on pages 41-42, 79-80, and 196!), Mark now has Social Media Explained out, as of Monday (yes, just two days ago).

Today’s Livefyre Q&A

At noon ET (that’s 11:00 CT, 10:00 MT, and 9:00 PT for those of you who can’t do time zones), Mark will be here so you can ask him what tweaks you should be making to your social media efforts, what sociological things to pay attention to while executing, and whether there are psychological drivers you’re overlooking.

You can also certainly ask him about his fun book about Twitter, his thoughts on the new Klout, where the influence game is going, and how much I paid him to mention me so many times in one book.

In order to participate, all you have to do is:

  • Make sure you have a Livefyre account or be ready to sign in with one of your social networks.
  • Set a reminder for noon ET today.
  • Order the book so you can support Mark and get your learn on.
  • Create a list of questions (if you haven’t read the book, you can bribe me and I’ll write some for you).
  • Come back here, scroll to the bottom, and write a comment in the form of a question. As soon as you hit “post comment,” Mark will see it and reply to you. You can even join the conversation around questions others are asking, if you like.

We’ll be here for an hour so you can join us the entire time or step in and out during the hour. It’s entirely up to you; just make sure you’re here before 12:59.

Win a Copy

Those of you who participate in today’s Livefyre Q&A (even if you’re late to the party, but not if you’re an Arment Dietrich employee) will be entered in a random drawing for a free copy of the book.

We bought two copies and will give them away, but you have to actually leave a comment, ask a question, or participate in the chat to be entered in the drawing. Otherwise we won’t know you were here.

Get ready with your questions and join the conversation. And don’t fear! If you missed the live portion of this, we’ll keep the drawing open until midnight PT so you still have time to get in your questions.

Former Guests and Who’s Next

For former guests, check out Margie ClaymanSarah RobinsonMark StoryBeth HaydenSarah EvansStanford SmithChris BroganC.C. ChapmanMitch Joel,Danny BrownChuck HemannMichael BritoDJ WaldowTom MartinAhava LeibtagJay Baer, and Shel Israel.

And following are the dates for the next few months, so mark your calendars!

Same bat time, same bat channel.

About Gini Dietrich


Gini Dietrich is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, co-author of Marketing in the Round, and co-host of Inside PR. She also is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro.

Spin Sucks in Your Inbox

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220 Comments on "Join Mark Schaefer for a Special Livefyre Q&A Today"

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belllindsay
2 years 3 months ago

(where you can find me on pages 41-42, 79-80, and 196!) – BAHAHAHAHAHA!!!

Sarah_Kinsler
Sarah_Kinsler
2 years 3 months ago

markwschaefer were your ears burning? We were just talking about you in our session. cc: ChrisQueso #SoloPR

biggreenpen
2 years 3 months ago

markwschaefer I won’t be able to join today; hope it goes well!

creativeoncall
2 years 3 months ago

belllindsay  oh, so THAT’s Gini meant when  she said she’d slipped between the covers with Mark… whew…

jasonkonopinski
2 years 3 months ago

Look forward to “seeing” everyone at noon!

Word Ninja
2 years 3 months ago

Sounds great. Earbuds at the ready…

ginidietrich
2 years 3 months ago

creativeoncall Bwahhaha!

ginidietrich
2 years 3 months ago

belllindsay  I can always count on you to laugh at my jokes.

NancyDavis
NancyDavis
2 years 3 months ago

Wish I could join but I have no access to computers after this round at the public library! Ugh!

ginidietrich
2 years 3 months ago

NancyDavis  Who do I need to talk to?

ginidietrich
2 years 3 months ago

Word Ninja  Yay!

@jason_
2 years 3 months ago

belllindsay  I loved the shameless plug. 🙂

aimeelwest
aimeelwest
2 years 3 months ago

Ready to learn! 🙂

NancyDavis
NancyDavis
2 years 3 months ago

ginidietrich Someone at Best Buy so I don’t have to use the public library any longer! I can maybe get on for a few minutes but that will be it 🙁

markwschaefer
2 years 3 months ago

Howdy y’all.

ClayMorgan
2 years 3 months ago

Is it time?

@jason_
2 years 3 months ago

markwschaefer  good afternoon!

LauraPetrolino
2 years 3 months ago

Rest easy everyone, I have arrived!!

ginidietrich
2 years 3 months ago

It’s tiiiiiiiiime!

@jason_
2 years 3 months ago

LauraPetrolino  yay!

@jason_
2 years 3 months ago

ClayMorgan  yes sir!

markwschaefer
2 years 3 months ago

LauraPetrolino  whew that was a close one

belllindsay
2 years 3 months ago

Hi Mark!!

lizreusswig
2 years 3 months ago

markwschaefer  Hi Mark! 🙂

Word Ninja
2 years 3 months ago

markwschaefer  Hi, Mark!

NancyDavis
NancyDavis
2 years 3 months ago

I am here!

markwschaefer
2 years 3 months ago

@Sarah_Kinsler markwschaefer ChrisQueso  cool!

LauraPetrolino
2 years 3 months ago

markwschaefer LauraPetrolino  right?!?

belllindsay
2 years 3 months ago

LauraPetrolino markwschaefer  Oh, jeeze. 😉

ginidietrich
2 years 3 months ago

So, Mark. We saw your big announcement today. Tell us a bit about Social Media Explained.

markwschaefer
2 years 3 months ago

NancyDavis  howdy

lizreusswig
2 years 3 months ago

LauraPetrolino  With kleenex?

LauraPetrolino
2 years 3 months ago

lizreusswig LauraPetrolino  Oh woman, you have no idea!!! I should buy stock!

Word Ninja
2 years 3 months ago

ginidietrich  Oops, I mean, fingers ready.

ginidietrich
2 years 3 months ago

Word Ninja Fingers. Ears. They all work.

lizreusswig
2 years 3 months ago

LauraPetrolino lizreusswig  🙁

markwschaefer
2 years 3 months ago
ginidietrich  Every where I go I run into people who don;t have time to “get it” and yet they have to lead a marketing department. So I challenged myself to come up with a very direct and succint way to reach these people — to make the comfortable with social media. I came up with this teaching method about two years ago and it has been a great success. So I put it into a small book to help more people who are struggling to understand this. It’s a fun and simple book I think people will love. Very much… Read more »
belllindsay
2 years 3 months ago

markwschaefer ginidietrich  Is this “in layman’s terms” then?

markwschaefer
2 years 3 months ago

Today you will learn what a sucky typist I am

ginidietrich
2 years 3 months ago

markwschaefer I know many of us – in the social media world – think, “Really? How can you not get it by now?” But you’re right…the mass majority of people out there haven’t taken the time to learn it. I think this book will do very well.

belllindsay
2 years 3 months ago

markwschaefer  You have to have fingers of FIRE to keep up, Mark! 😉

ginidietrich
2 years 3 months ago

markwschaefer  Ha!

lizreusswig
2 years 3 months ago

markwschaefer ginidietrich  I picked up two copies today and plan on giving this to my small business clients, who always question the time commitment!

LauraPetrolino
2 years 3 months ago

Mark, one of the biggest concern’s newcomers have when wanting to launch a social media program is TIME! What are some tips you have for people who want to get involved in social, but have to balance many other responsibilities…..like running a business…

belllindsay
2 years 3 months ago

ginidietrich markwschaefer  Me too. I think we ALL need to revisit the basics every now and again.

NancyDavis
NancyDavis
2 years 3 months ago

belllindsay markwschaefer  Or you have to endure the Ring Of Fire! Where is Johnny Cash when we need him?

ginidietrich
2 years 3 months ago

belllindsay markwschaefer  Good point. Even with some of our team, I sometimes have to say, “Let’s get back to the basics and stop overcomplicating this.”

belllindsay
2 years 3 months ago

LauraPetrolino  Running a business is a walk in the park…right, ginidietrich ??

ginidietrich
2 years 3 months ago

Did you self-publish? I saw Joey Strawn (love him) did some of the illustrations.

belllindsay
2 years 3 months ago

lizreusswig markwschaefer ginidietrich  Great idea!

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