Gini Dietrich

Social Media In Egypt

By: Gini Dietrich | February 1, 2011 | 
61
By now you’ve certainly heard what’s going on in Egypt. A protest to topple their long-serving president that seems to have begun because of the cost of food. It’s sickening to me that looters are invading the museums and ruining history. There is a time and place for peaceful protests. But people taking advantage and doing damage that can’t be undone? Despicable. Not to mention people [&hellip... Read More
Gini Dietrich

Top Five Stories for Week Ending Jan. 28., 2011

By: Gini Dietrich | January 28, 2011 | 
11
Well, it’s the end of January already and it’s been crazy around here! I was telling my friend Rusty Speidel that January will be more profitable for us than 2008 and 2009 combined. I guess the economy has turned! Between that and all of the brand building we did last year (speaking, blogging, networking, guest blogging, featured columns, social media, email marketing, and more) things are [&hellip... Read More
Gini Dietrich

How Much Time Do You Spend Reading Blogs?

By: Gini Dietrich | January 27, 2011 | 
187
It’s the Arment Dietrich Facebook question of the week time and this week’s question comes from Elizabeth Shelby. Elizabeth is a student at NYU, but is from Houston. All that snow is probably killing her right now (and I’m insanely jealous)! She asks, “I have a question for your weekly Spin Sucks video post. How do you (Gini, or any of your staff) manage the amount [&hellip... Read More
Guest

Five Reasons I Lost Readers in 2010

By: Guest | January 26, 2011 | 
118
This first ran on Dec. 30, but it was so close to the holidays and we like the topic so much, we wanted to re-run it so you don’t miss it. Michael Schechter is the digital marketing director for Honora Pearls, a monthly columnist for JCK Magazine, and the founder of Gen-Next Jewelers.  He also steals and shares your best ideas and quotes on his Tumblr [&hellip... Read More
Guest

The Social Media Balance: How Do You Find It?

By: Guest | January 24, 2011 | 
50
Tony Hastings is the man behind the Top 10 Blog. So what do I mean by balance? That really depends on your reasons for using social media and what your aims are with your blogging, tweeting, and ‘socialising’. To my mind there are three types of social media users and the concept of balance will be different for each group... Read More
Gini Dietrich

Top Five Stories for Week Ending Jan. 21, 2011

By: Gini Dietrich | January 21, 2011 | 
64
I’ve had one of those weeks that I thought, “It’s OK, Gin. Just get through the week and you can write the top five on the plane Friday morning.” But then the plane didn’t have WiFi and then I had a small fire to put out so now I’m writing this under serious pressure. Come on! I can do this! I have 20 minutes. With no [&hellip... Read More
Guest

How Long is Too Long?

By: Guest | January 20, 2011 | 
356
Ingrid Abboud aka ‘Griddy‘ is a whole lot of things with a ridiculous amount of interests. Get your mind out of the gutter people! I’m talking about posts and comments. Jeez! When the fabulous Aunt Gini (editor’s note: She calls me this because of the Christmas video with my nieces and nephew) asked me to guest post on Spin Sucks, I was ecstatic. But I’ll be honest [&hellip... Read More