By: Gini Dietrich | January 20, 2013 |
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Welcome to The Three Things, the weekly update of three links, podcasts, videos, or books you can’t miss from Michael Schechter, Howie Goldfarb, and me! This is the 16th edition and you may notice “books” is becoming a bigger deal here. I’m a big believer in long form reading, as it improves your creativity. For those of you new to this series, The Three Things arrives in your ... Read More
By: Gini Dietrich | January 18, 2013 |
This week’s Gin and Topics is a little bit different. You have the normal five hilarious videos, but there is a special surprise at the end. I received a video yesterday (after this post was produced) and decided it needed to be included today instead of waiting until next week. Also due credit for some of this week’s video are Rebecca Todd, Lindsay Bell, and Ken ... Read More
By: Gini Dietrich | January 18, 2013 |
I’d heard Nick Kellet’s name tossed around for a couple of years before I first “met” him. He’s the founder of Listly and I believe it was Marjorini (aka Margie) Clayman who first introduced him to me, via her blog, as an up-and-comer star. But when I first really met him? Last November during a Community Management Hangout hosted by Tim McDonald. Nick was one of ... Read More
By: Guest | January 17, 2013 |
Today’s guest post is by Andy Crestodina. Sometime during sophomore year in college, I decided to wear red socks. That day, I threw out all of my old socks and bought a dozen pairs of new red ones. Since that day, I’ve only worn one color socks: Red. Once people learn this, they often ask to check my socks when they see me. And I often ... Read More
By: Gini Dietrich | January 17, 2013 |
When I spoke in Holland right after Thanksgiving, a woman in the audience asked me what I think about social business. I told her I thought it was a buzzword the social media geeks use to get more business. I hurt her feelings. Apparently she is creating a business around the idea. Because I hurt her feelings and because she presented a good argument for why organizations ... Read More
By: Gini Dietrich | January 16, 2013 |
Big news at Facebook yesterday, huh? I’m not going to dissect Graph Search for you. There are a gazillion blog posts already written about it. The best I’ve seen (so far) is one from Christopher Penn titled, “Five Tips for Facebook Graph Search Optimization.” I suggest checking it out because he makes some interesting points about how Facebook now competes with Google (although Google is about ... Read More
By: Gini Dietrich | January 13, 2013 |
Welcome to The Three Things, the weekly update of three links, podcasts, videos, or books you can’t miss from Michael Schechter, Howie Goldfarb, and me! This is the 15th edition and you may notice “books” is becoming a bigger deal here. What can I say? I read a lot. For those of you new to this series, The Three Things arrives in your inbox on Sunday mornings (unless ... Read More
By: Gini Dietrich | January 11, 2013 |
It’s been in the lower 50s here most of the week and it’s pouring rain. Mr. D said to me last night, “Jeez. If it were colder, this would be snow.” Yeah, yeah. Rub it in. Mother Nature hates me. I got cross-country skis for my birthday last year (February) and I’ve only been able to use them three times! I guess we can no longer ... Read More
By: Gini Dietrich | January 11, 2013 |
Please allow me to introduce you to one Mr. Sam Fiorella. Some of you may know him as a Sensei Marketer. Others of you may know him as Danny Brown’s partner in crime on Influence Marketing. And yet others of you may know him as the biggest opponent of Klout. I, however, know him as one of my favorite Canadians who is wicked smart, extremely opinionated ... Read More
By: Guest | January 10, 2013 |
Today’s guest post is by Brad Marley. Remember when we used to exchange business cards with somebody at a conference, hop on the plane to fly home, file the business card in the Rolodex, then forget about that person? Yeah. Neither do I. Thanks to this crazy digital world we live in, a name on a business card has become a call-to-action that spurs us to ... Read More
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