Gini Dietrich

Women Rule the Social Web and Your Sales

By: Gini Dietrich | September 13, 2012 | 
115
There is an older blog post (from January 2010) that keeps making the rounds via the web. “A Rant About Women” by Clay Shirky is based on the premise that women are not self-promotional, which holds us back. He quotes a magazine editor who tells a friend of his that men promote themselves all the time, but women wait for people to take notice. He goes on to [&hellip... Read More
Yvette Pistorio

How to Make Social Media Less of a Time Suck

By: Yvette Pistorio | September 12, 2012 | 
70
Today’s guest post is written by Yvette Pistorio.  Because of the fast pace of social media, we are constantly bombarded with distractions from one social network or another. You have to participate and engage consistently, Facebook seems to change something on a weekly basis, Google has all of these animal-named announcements, new social networks pop up all the time…it’s exhausting to keep up with everything! I [&hellip... Read More
Guest

Social Media Isn’t Rocket Science; It’s Social

By: Guest | September 11, 2012 | 
25
Today’s guest post is written by Leslie McLellan.  It seems to happen every time you talk to small business people about social media, doesn’t it? Eyes gloss over, hands start to flutter, attention wanes. You hear “I know it’s important, but it’s so complicated.” Since when is being social complicated? Social media is another form of simple conversation and if you’re in small business, you have to [&hellip... Read More
Gini Dietrich

Gin and Topics: Celebrities Fake and Real

By: Gini Dietrich | September 7, 2012 | 
52
How about that short work week? I think every week should be four days. Perhaps I’ll run for President on that platform. It wouldn’t matter which “side” I”m on, everyone would vote for me! Am I right? Then Secret Service would have to road bike with me and I would LOVE that. This is sounding like a great idea. While I ruminate about my 2016 campaign, [&hellip... Read More
Guest

Social Bookmarking and PR: Making Friends and Influencing People

By: Guest | September 6, 2012 | 
8
Today’s guest post is written by Carlo Pandian. If you belong, like me, to a generation that considers it normal to actually have met most of your friends in the flesh you may be a little wary of all things techie; especially techie things which involve the word “social.” That doesn’t mean all things social should be overlooked for any business and, as we all know, if [&hellip... Read More
Gini Dietrich

Gin and Topics: Featuring Kids of Friends and More

By: Gini Dietrich | August 31, 2012 | 
34
Woo hoo! It’s the start of a long weekend in the U.S. What are you going to do this weekend? Some of you were talking last night on Facebook about a four-day weekend. Clearly my boss sucks. We only have a three-day weekend. But it shall include cycling, cooking, friends, reading, wine, and perhaps even a movie or two (which will make Mr. D super happy). [&hellip... Read More
Guest

Five Tips for Holding a Twitter Chat that Doesn’t Suck

By: Guest | August 30, 2012 | 
19
 Today’s guest post is written by Melissa Woodson. Twitter is an excellent venue for sharing news with fans and followers, promoting products and businesses, and supporting worthy causes. To that end, Twitter chats are becoming increasingly popular as a way to build brand awareness and extend networks. A Twitter chat is brought together by a common hashtag, open to anyone who wants to participate, and is [&hellip... Read More
Gini Dietrich

Lessons (and Stats) from Six Years of Blogging

By: Gini Dietrich | August 30, 2012 | 
103
A few weeks ago, you may have seen a very sly mention of the very first blog post written for Spin Sucks (which was published at 11:35 p.m. and we wonder why no one read it). I almost hate to mention it again because it was so bad. But I do so because, as of September 11 (yes, the anniversary), we have been blogging for six years [&hellip... Read More