Guest

Social Media: The New Olympic Sport

By: Guest | August 1, 2012 | 
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Today’s guest post is written by Elissa Freeman. Embracing social media is something the Olympic movement knew it had to do. With this medium moving at warp speed in popularity since the 2008 Beijing Games, and gaining considerable speed during Vancouver 2010, industry veterans knew that Twitter, Facebook, and Pinterest would have their own podium finishes at London 2012. But true to form with any emerging and [&hellip... Read More
Guest

Kintsugi, Innovation, and Organizational Democracy

By: Guest | July 31, 2012 | 
23
Today’s guest post is written by Jason Konopinski.  Kintsugi (“gold joinery”) is a traditional Japanese restoration technique used in the repair of cracked and broken ceramicware. First developed at some point in the 15th century, the technique uses a lacquer resin to reattach cracked and broken ceramic ware; the resulting veins are then coated with silver or gold powder. The subtlety of the aesthetic philosophy focuses [&hellip... Read More
Gini Dietrich

Gin and Topics: Celebrities Making Fun of Themselves

By: Gini Dietrich | July 27, 2012 | 
18
It’s time for the Olympics! It’s time for the Olympics! It’s time for the Olympics! I can’t wait! I have a brother who is 12 and he’s coming to visit (from Portland) this weekend. We can’t wait to watch the Opening Ceremonies together. First, I’m headed home from Canada and can’t wait to use my Global Entry for the first time going into the U.S. No [&hellip... Read More
Guest

Five Ways to Improve Your Local SEO

By: Guest | July 26, 2012 | 
22
This week our guest posts focus on the latest trends in SEO. Today: Local search by Monia Raymond.  Every day, more companies learn a bit more about SEO,and every day, competition for  website traffic increases. For small businesses dependent on location, local SEO has become one of the most important search tactics, especially after the recent Panda update. Gini Dietrich wrote about the benefits of Google+ just yesterday [&hellip... Read More
Gini Dietrich

Five Easy Ways to Use Google+

By: Gini Dietrich | July 25, 2012 | 
55
Last summer, when Google+ launched in beta to the uber-geeky technology crowd, the industry was all a flutter. Was this an answer to Facebook? Did we finally have a way around the famous opt-out process the giant social network uses? Was Google to be more kind with our private information? Or was it going to go the way of Buzz and Wave? What we didn’t expect [&hellip... Read More
Guest

SEO: Why a Focus on Rankings Is So 00’s

By: Guest | July 24, 2012 | 
19
This week our guest posts focus on the latest trends in SEO. Today: Bringing your SEO efforts up to date by Brad Shorr.  If your firm is fixated on its search ranking positions, you are dangerously out of date with your approach to SEO. I stress “dangerously” because, while rankings have been a poor barometer of SEO effectiveness for a while, they have now devolved nearly to [&hellip... Read More
Guest

Duplicate Content: Two Ways to Avoid SEO Problems

By: Guest | July 23, 2012 | 
24
This week our guest posts focus on the latest trends in SEO. Today: Duplicate content by Derek Mabie.  Duplicate content is every webmaster’s nightmare. It’s exactly what it sounds like: A portion of text that exists on multiple URLs, making it difficult for search engines to determine how to rank them in order of importance. Google will ultimately choose one URL to show in the results page [&hellip... Read More
Gini Dietrich

Gin and Topics: Kids Hate Social Media and Robert Downey Jr.

By: Gini Dietrich | July 20, 2012 | 
52
How is it Friday again already? Lisa Gerber and I were chatting earlier this week about how quickly time is going by. Does it not feel like we were just setting New Year’s resolutions? And yet, here we are, nearly at August. Man. So, in honor of one of the last few weeks of summer, I give you some very fun Gin and Topics, including my [&hellip... Read More