Clay Morgan

The True ROI of Digital Marketing

By: Clay Morgan | May 7, 2014 | 
33
You may not be able to measure it in the traditional ways, but everything you do to market your company online can relate to ROI and your bottom line... Read More
Eleanor Pierce

Should I Buy Twitter Followers?

By: Eleanor Pierce | May 6, 2014 | 
39
Purchasing Twitter followers might seem easier than organically building your following, but it's not better for your community or your audience... Read More
Gini Dietrich

Gin and Topics: Lip-Sync Battle and the Sprinkler Rainbow Conspiracy

By: Gini Dietrich | May 2, 2014 | 
22
In this week's Gin and Topics we have a lip-sync battle with Emma Stone, the big sprinkler rainbow conspiracy, a synchronized swimming talent show, and more... Read More
Eleanor Pierce

Are the Days of “Free” Social Media for Brands Numbered?

By: Eleanor Pierce | April 30, 2014 | 
27
Facebook's Reach'ocalypse is just one example of how social media for brands is becoming a "pay to play" sport. Will other networks follow suit... Read More
Gini Dietrich

Google+ is Not Dead. Long Live Google+!

By: Gini Dietrich | April 29, 2014 | 
61
There has been a lot of speculation about the demise of Google+, now that its visionary has left the company. Don't shut down your account just yet... Read More
Lindsay Bell

The Three Things, Edition…Farewell

By: Lindsay Bell | April 27, 2014 | 
12
In today's edition of The Three Things, we explore life changing literary experiences, humans becoming redundant, and searching for your roots... Read More
Gini Dietrich

Gin and Topics: Alex Trebek Gets Even

By: Gini Dietrich | April 25, 2014 | 
19
In this week's Gin and Topics, Alex Trebek gets even with Conan O'Brien, an 80-year-old stuns audiences, Aaron Sorkin makes a short movie, and more... Read More
Lindsay Bell

US Airways Recovers from a Bumpy Landing

By: Lindsay Bell | April 24, 2014 | 
25
Pornographic planes and coming out of a social media storm smelling like roses. US Airways can teach all major brands an important lesson. ... Read More