Guest

SEO Relevancy: Assessing the Value of Schema

By: Guest | January 10, 2012 | 
33
Today’s guest post is written by John Trader. The race to the top of search result pages is getting more fierce as search engines drive more and more traffic and revenue to businesses. Last June, Google, Yahoo, and Bing announced a new initiative called Schema.org  to create and support a common vocabulary for structured data markup on web pages. The goal was to allow webmasters and [&hellip... Read More
Gini Dietrich

Three Ways to Use Pinterest for Business

By: Gini Dietrich | January 9, 2012 | 
217
I’m not going to lie. I’m obsessed with Pinterest. I blame my sister. She’s an enabler. Since its launch, I’ve been a big proponent of it. It’s, in a sense, an online scrapbook. You find images and videos you like and “pin” them to your online boards. For instance, I have “must make,” “winter training,” “books worth reading,” “gift ideas,” and more that feed my creativity. [&hellip... Read More
Gini Dietrich

Gin and Topics: Women Are a Mystery, SOPA, and Brain Picking

By: Gini Dietrich | January 6, 2012 | 
42
Ahhhhh. The first Gin and Topics of the year. What shall we discuss today? There are lots of interesting things going on right now. We have SOPA, Best Buy crumbling before our very eyes, the Ocean Marketing debacle, and everyone talking about the three words they’re using to guide 2012 (mine are focus, delegate, and vision). Man! That makes it a really long week, doesn’t it? [&hellip... Read More
Gini Dietrich

Talent.me and Other Apps

By: Gini Dietrich | January 5, 2012 | 
46
It’s Facebook question of the week time (clap, clap, clap)! I know you missed me, even though Molli Megasko got TONS of kudos on her video last week. Don’t worry. She’ll be back. She was forewarned this morning. This week’s question comes from Rajka Milanovic Galbraith. She asks... Read More
Arment Dietrich

Top 10 Guest Blog Posts of 2011

By: Arment Dietrich | January 4, 2012 | 
83
Today’s guest post is written by Lisa Gerber. Ladies and gentlemen, you have spoken. Your clicks have told us your favorite guest blog posts for 2011 and we have compiled the Top 10 here for your review, and, for 10 of you, for your bragging rights. We started working with guest bloggers on Spin Sucks around the middle of 2010 for a few reasons: To involve [&hellip... Read More
Guest

Human Organizations Start By Being Open

By: Guest | January 3, 2012 | 
5
Today’s guest post is written by Maddie Grant and Jamie Notter. They will be hosting the next Spin Sucks Pro webinar on January 12 and you’ll find details below. By now it’s safe to say social media (in the context of business) has gone mainstream. Sure, there are people who still scoff, but most of us in organizations are planted pretty securely on the social media bandwagon, and now we’re [&hellip... Read More
Guest

Gin and Topics: Douchecanoes, Bears, and Dogs. Oh My!

By: Guest | December 30, 2011 | 
17
Today’s Gin and Topics are brought to you by Michael Schechter.  When the Dietrich is away, the kids will play! It appears Gini may have cracked into the New Year’s champagne a little early. So much so, she is giving me free reign over the final Gin and Topics of 2011. With great power comes great responsibility (or with great vacation comes guest posters), so hopefully I do [&hellip... Read More
Guest

Five Social Media Lessons From Anthony Bourdain

By: Guest | December 29, 2011 | 
98
Today’s guest post is written by Craig McBreen. What can a snarky, middle-aged, New Yorker teach a 40-something, wannabe blogger about life? Well, I often find inspiration in the strangest places and politically incorrect, sharp-tongued, bad boy chefs dole out the best advice. You knew that, right? I’m an unabashed fan of Mr. Bourdain’s work and simply love his sardonic wit, candid observations, and appreciate his [&hellip... Read More