Gini Dietrich

Five Things Facebook Must Do Now that They’re Public

By: Gini Dietrich | May 21, 2012 | 
61
It’s been an interesting few days in the social media/tech world. Facebook went public, began trading at $42.05 (and then dropped to it’s original $38) per share, and it’s founder, Mark Zuckerberg got married in a surprise wedding that was supposed to be a celebration of his now wife’s graduation from medical school. Named the 29th richest man in America, Zuckerberg now shares that fortune with [&hellip... Read More
Gini Dietrich

Gin and Topics: Gov. Christie Channels Seinfeld and School is Out for Summer

By: Gini Dietrich | May 18, 2012 | 
15
It has been a crazy, but totally fun, week! Thank you to all of you who participated in the Marketing in the Round launch! Thanks to all of the photos everyone posted and the Facebook Timeline, Geoff Livingston and I have an incredible story we’ll be able to look back on for many years. I’ve had lots of people ask me how sales are doing. We [&hellip... Read More
Gini Dietrich

Is Facebook Making Us Lonely?

By: Gini Dietrich | May 17, 2012 | 
166
Earlier this month, there was an article in The Atlantic written about Facebook…and it’s effect on our loneliness. The article begins by telling the story of Yvette Vickers, the former Playmate and actress who was found dead in her home a year after she died. Her computer was still on and, when they checked her phone to see who she might have talked to before she died, they found [&hellip... Read More
Gini Dietrich

Gin and Topics: Man Named T-Rex and Dancing Harvard Boys

By: Gini Dietrich | May 11, 2012 | 
22
It’s been a crazy couple of weeks! I keynoted at Social Slam, took Mr. D to Vegas for his birthday, and co-keynoted (with Jay Baer) at Counselors Academy. And, on top of all of that, Marketing in the Round came out and, those of you who pre-ordered it began receiving it this week and sent in pictures (which we’ve posted on Pinterest). But I slept for [&hellip... Read More
Gini Dietrich

Sixteen Ways to Use Pinterest for PR

By: Gini Dietrich | May 9, 2012 | 
65
Yesterday I was invited to talk Pinterest for PR at the Public Relations Association of Louisiana in New Orleans. When Abbie Fink asked me how it went, I said, “It’s really fun talking Pinterest with 30 PR girls (and three guys).” Because, as we all know, I LOVE PINTEREST! Rather than talk to the room from slides, I had written down 16 ways to use Pinterest [&hellip... Read More
Gini Dietrich

No One Cares About Your News Release

By: Gini Dietrich | May 7, 2012 | 
85
A few weeks ago, a Facebook fan asked on our page, “Is it OK to post our news releases on our blog?” Dear Facebook fan, see image to the left. Just a couple of days ago, I was perusing through my personal Facebook stream and a friend of mine posted pretty much the same question. Dear Facebook friend, see image to the left. Actually, what I [&hellip... Read More
Gini Dietrich

Gin and Topics: Hungry Lion, Bike Riding Dog, and Kids Singing Queen

By: Gini Dietrich | May 4, 2012 | 
24
Friday, Friday, Friday! I’m off to New Orleans tomorrow for the annual Counselors Academy. Jay Baer and I are co-keynoting (the brain child of Martin Waxman), which I’m really excited about! If you’ve ever seen Jay speak, you’ll know he’s going to make me look suuuuuper good in front of my peers. We’re doing something kind of fun and different: We’re interviewing each other on stage. [&hellip... Read More