Guest

The Power of Social Over Search Engines

By: Guest | July 5, 2011 | 
56
Today’s guest post is written by Paul Sutton. How long do you think you could go without using an Internet search engine? I asked my friends and networks the question, and two thirds of the people I asked said that, on average, they use a search engine more than 10 times per day. They don’t think about it, they just do it. And they have total [&hellip... Read More
Gini Dietrich

10 Things to Consider As You Move to Google+

By: Gini Dietrich | July 5, 2011 | 
123
Something interesting is happening with Google+. We’re all freaking out because we can’t import our Facebook and Twitter friends (you can export Facebook friends into Gmail now, if you’re patient and have a tiny bit of tech savvy). Here we’ve spent years (in most cases) building communities on something we don’t own and guess what? Our friends and fans aren’t moving to the newest platform with [&hellip... Read More
Gini Dietrich

What the Heck Is Google+?

By: Gini Dietrich | July 4, 2011 | 
160
I’ve spent the past four days in Google+, trying to figure out if it’s a Facebook killer, a Twitter killer, or just one more social network we have to use. I can say with certainty it’s none of the above, but I haven’t yet figured out what the heck it is. Problem is, it’ll be hard to do so until a good number of my friends [&hellip... Read More
Gini Dietrich

Gin and Topics: One Billion Opportunities

By: Gini Dietrich | July 1, 2011 | 
37
Happy Canada Day to my Canadian friends! Boy do I wish I were in Ottawa today. I LOVE Kate Middleton! We were recording Inside PR yesterday and Joe Thornley said the streets leading to his office (it’s near the Parliament) are all blocked. I said, “Get out there and get a picture with Kate for me!” I don’t think he did it. And happy long weekend to [&hellip... Read More
Gini Dietrich

The Google+ Project Is Here

By: Gini Dietrich | June 29, 2011 | 
277
Well, the Google+ Project is here (sort of – they’re rolling it out slowly to high influencers first) and I don’t know what to make of it. Yes, this is different than +1, which was introduced publicly a few weeks ago. Yes, it (seemingly) is yet another thing you have to try to fit into your life. Yes, this is their answer to Facebook. Don’t get me [&hellip... Read More
Guest

Now That We Found Love, What Are We Gonna Do?

By: Guest | June 28, 2011 | 
17
Today’s guest post is written by Michael Palko. Remember that song?  “I’m not quite sure as to what is going down; But I’m feeling hunky dory ’bout this thing that I found.” So what in the name of Dick Clark does this have to do with social media or marketing?  Well, let me tell you. I don’t have to tell this echo chamber that the use [&hellip... Read More
Gini Dietrich

Thinking About Moving to Tumblr? Don’t.

By: Gini Dietrich | June 27, 2011 | 
154
A couple of weeks ago on Inside PR, Martin Waxman, Joe Thornley, and I broached the subject of Steve Rubel moving his blog to Tumblr. At the time, I didn’t know much more than the fact that he did it so I spent some time speculating with my compadres about whether or not that was a good decision, for him, for us, and for businesses that have built [&hellip... Read More
Gini Dietrich

Gin and Topics: Equality, SEO, and a Sheep Expert

By: Gini Dietrich | June 24, 2011 | 
37
You know what next week is? A short week! Oh. Wait. I guess the short week really isn’t until the following week. But most of us will leave early next Friday. Right? Right. So sorry to rub that in the faces of my friends not in the U.S. We’ll be thinking of you as we sit outside sweltering in the heat. Until then, though, there is [&hellip... Read More