Gini Dietrich

Five Free eBooks to Start Your New Year

By: Gini Dietrich | January 4, 2011 | 
123
There have been plenty of things you’ve had to buy in the past 45 days so I thought I’d give you some FREE eBooks found around the web to help out your pocketbook and your sanity. Plus they’re really good books so you’re gaining free knowledge, as well. The B2B Blogging eBook from Mark Schaefer offers a look at basics, best practices, and blunders. If you [&hellip... Read More
Gini Dietrich

Deleting Your Spokeo Profile

By: Gini Dietrich | January 3, 2011 | 
219
Privacy, as we know it, is dead. A website called Spokeo now provides everything about you in one convenient little form. And when I say everything, I mean EVERYTHING. The site claims to be “not your grandma’s phonebook” and it provides photos, bios, email addresses, wealth, hobbies, and social networks about everyone who has a presence on the web (which is 99 percent of Americans). I [&hellip... Read More
Gini Dietrich

The 10 Spin Sucks Posts You Liked Best

By: Gini Dietrich | December 29, 2010 | 
46
I had a brilliant idea for today’s post in the middle of the night, but between it being the middle of the night and Jack Bauer sleeping on my head (which is not comfortable), I’ve forgotten what it was. So you get a half-brilliant post instead. A couple of weeks ago, Molli Megasko went through our analytics and pulled the top 10 most popular blog posts, [&hellip... Read More
Gini Dietrich

A Compilation of the Best Social Media Trends for 2011

By: Gini Dietrich | December 27, 2010 | 
33
I have a feeling this week is going to be like a ghost town so I’m going to do aggregate posts that will help you plan for and do your jobs more efficiently in 2011. Today’s post is a list of the best social media trends for 2011. I am only doing five links so you don’t get overwhelmed because, well, there is A LOT of [&hellip... Read More
Gini Dietrich

Merry Christmas from My Family to Yours!

By: Gini Dietrich | December 23, 2010 | 
121
You may not know that I am the oldest of six (now the double type A makes sense, huh?). I have four brothers and one sister. There are 10 nieces and nephews on my side. And to say those kids are the loves of my life is putting it mildly (don’t worry, Jack Bauer; you’re the love of my life in the pet form!). I have [&hellip... Read More
Gini Dietrich

Top Five Stories for Week Ending Dec. 17, 2010

By: Gini Dietrich | December 17, 2010 | 
22
Does it feel like an off week to you? I fully realize NO ONE will be working next week, but I didn’t expect it this week. Between final interviews for our chief content officer position (BTW, we are now on the hunt for a chief marketing officer), our social media trends webinar, meetings with potential investors, and a big deadline for Project Jack Bauer today, I [&hellip... Read More
Gini Dietrich

Why Social Media?

By: Gini Dietrich | December 15, 2010 | 
25
Paul Sutton is a PR “bloke” in the U.K. I’m a communication pro in the U.S. We never would have met if not for social media. So when he asked me, “Why social media?”, I wanted to say, duh! We wouldn’t have met without it! This blog post first appeared on his site – The Social Web – so if you read it there a couple [&hellip... Read More