Arment Dietrich

Quantity vs. Quality?

By: Arment Dietrich | June 5, 2009 | 
0

Yes, this headline is a question because I’m not sure I know the answer.  I know the right answer for me personally but I’m not sure there is a right answer that applies to everyone or everything.

The subject of the debate is  Twitter followers.  Are numbers important? Is more always better? Should you try one of the many automated services that promise to get you thousands of followers in the matter of days or even hours? The answer really lies in your purpose.  Well, first, do you have a purpose?  Just kidding, in a way.  It’s OK to jump on Twitter to figure out what it is.  You will likely fall into one of two camps:  love it and immediately become engaged and even addicted, once you meet the many intriguing and intelligent folks who are using Twitter then visualize where it can take you, your career, your business and/or your personal contacts (now you have your purpose!).  Or, you’ll hate it and see it as a waste of time.  If so, this debate isn’t for you.

I’m approaching Twitter rather methodically and looking for like-minded people who post comments and news stories that help my daily life and career. Thus, I do not refollow everyone who follows me.  I’m not being snobby, just selective. And I will not use an automated follow system.  However; let’s consider a franchise QSR such as El Pollo Loco or Dominos Pizza.  Wouldn’t they want as many followers as possible?  After all, everyone eats, right?

On the surface, that’s my answer but I’d love to hear other opinions and options I may not have thought about.

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