Gini Dietrich

Twitter Handles: My Name or a Nickname?

By: Gini Dietrich | July 15, 2010 | 

It’s a Twitter week! My friend Jennifer MacDonald asks, “I have been pondering and asking many people their opinion on Twitter handles. If you are a professional in the social media space, should your Twitter handle be your real name, or is it ok to use a nickname/hobby? If you use a nickname, do you still appear as a professional to those who do not know you?”

My answer is in the following video, with a special guest appearance from The Beast. Do you agree with me? What do you think?

About Gini Dietrich

Gini Dietrich is the founder and CEO of Arment Dietrich, an integrated marketing communications firm. She is the author of Spin Sucks, co-author of Marketing in the Round, and co-host of Inside PR. She also is the lead blogger at Spin Sucks and is the founder of Spin Sucks Pro.


  1. […] is why I encourage individuals to engage on Twitter using their own name (Gini Dietrich has a great post about this) and photo as opposed to the organization’s name with a logo. Sometimes I’m asked if […]