Comments on: Death of the Corporate Web site?

By: bushephalus6

bushephalus6 — Fri, 16 Dec 2011 10:48:36 +0000

Hello,

The fast and convenient online store offering your favorite right here in the USA. We invite you to browse through our store where you can find a wide range of British food favorites including English teas, Cadbury chocolate, Mcvities and Heinz to name a few. Order today, we offer the cheapest British food prices online and guarantee a fast and friendly service.

By: ginidietrich

ginidietrich — Fri, 19 Nov 2010 19:46:53 +0000

@hackmanj Yep..that was The Beast! He comes to work with me every day.

By: hackmanj

hackmanj — Fri, 19 Nov 2010 07:46:53 +0000

Ginny, glad I saw your Facebook question about websites, it’s hard to start a conversation with a static website and even harder to maintain one. I definitely think the old “brochure” website is a liability in 2010 (as it was in 2009) considering that one or more of your competitors may be striking up a conversation with your starved clients. I need to punch up my videos a bit, is that your dog barking? So authentic and real, love it.

By: henrylow

henrylow — Tue, 15 Dec 2009 06:38:17 +0000

Having been a part of the Online Universal Work Marketing team for 4 months now, I’m thankful for my fellow team members who have patiently shown me the ropes along the way and made me feel welcome

http://www.onlineuniversalwork.com

By: Auto world

Auto world — Sat, 26 Sep 2009 13:07:07 +0000

your post has interesting information
I will add you to my blogroll so I can come back often.

By: Chocolate, Cadbury and the Corporate Site | Corporate Eye

Chocolate, Cadbury and the Corporate Site | Corporate Eye — Tue, 07 Jul 2009 08:08:16 +0000

[...] Cadbury once again at the forefront of a new trend, and redistributing the workload across the whole corporate web estate: their corporate site and [...]

By: paulsegreto (Paul Segreto)

paulsegreto (Paul Segreto) — Tue, 23 Jun 2009 19:32:07 +0000

RT @jeffmello Check this Blog post by @ginidietrich about the “Death of the Corporate Web Site” http://bit.ly/rqKm0

By: Paul Segreto

Paul Segreto — Tue, 23 Jun 2009 03:41:52 +0000

A week before this article was posted, I actually pulled down my website and simultaneously secured a short url. I then directed my blog to the new url and did the same for the original website url. As the blog and website had much of the same information, I was hoping the interactive nature of the blog would be more popular, increase the number of clicks to various pages on the site, and increase frequency of readers returning to the site.

In three short weeks, my blog activity has increased over 400%. Instead of only one or two current articles receiving the lion’s share of clicks, I’m finding nine or ten articles are now receiving attention, which means visitors are spending more time on the site. In addition, as I am also receiving more clicks on my services and special program pages, requests for more infomation about the same have increased dramatically. Subsequently, new business has increased significantly during the same three week period.

As my business is focused specifcially on the franchise industry, and even more specifically on franchisors, the probability of a franchise organization searching for my company through an online search is minimal. Instead, I link my company through Twitter, Facebook and LinkedIn activity, targeted email campaigns directly to franchisors, and through online press releases. Only time will tell if I ultimately made the right decision. But, so far, so good!

By: Keeping up with the times (and your users) | Standing Out From The Crowd

Keeping up with the times (and your users) | Standing Out From The Crowd — Mon, 15 Jun 2009 13:32:12 +0000

[...] few weeks ago, a friend of mine (@ginidietrich) wrote a blog post on the “Death of the Corporate Web site” based on another post from Mashable (Is Social Media Making Corporate Websites Irrelevant?) that [...]

By: Paul Segreto

Paul Segreto — Thu, 04 Jun 2009 15:21:56 +0000

I agree completely that corporate websites will die and will ultimately be replaced by interactive blogsites or other social media pages. The key is interactivity.

Today, people do not want to just gather information from the corporate source. They want more than one perspective. They want other people’s insight. And, they desire to share information. Maybe it’s reading comments on the various blog posts. Or, it may be following a thread of comments. Or, it just might be the ability to connect with other people seeking out information on the same site.

Websites do not provide these feature except to offer contact info where an email is sent and a response may be forthcoming in a day or two. Nothing irks me more than an automatic message stating,”we received your email and will contact you soon.” Websites, no matter how technologically advanced, will always come across as stale and static, especially after visiting the site more than once. The alternatives will be fresh and dynamic, and encourage multiple visits and in many cases, daily visits.

Could you imagine visiting a website every day? Think about it. Pick out your favorite website and visit it every day for a week. Then do the same with a blogsite and you’ll realize a totally different, more engaging experience. I guess that’s it in a nutshell – Websites are not an experience, just information, whereas Blogsites (and social network pages), due to interactivity between and by many parties, can be new experiences every time they’re visited.