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May 18
2012
Gini Dietrich

Gin and Topics: Gov. Christie Channels Seinfeld and School is Out for Summer

It has been a crazy, but totally fun, week! Thank you to all of you who participated in the Marketing in the Round launch!

Thanks to all of the photos everyone posted and the Facebook Timeline, Geoff Livingston and I have an incredible story we’ll be able to look back on for many years.

I’ve had lots of people ask me how sales are doing. We don’t know yet! Amazon refreshes on Fridays and, as of this writing, it hadn’t been updated.

In other news, Facebook went public this morning at $38 per share, which raised $16 billion for the company and made Mark Zuckerburg the 29th richest person on earth.

It’ll be interesting to see how they do throughout the day. I’ll definitely be watching!

In the meantime, I give you Gin and Topics. Continue Reading »

May 11
2012
Gini Dietrich

Gin and Topics: Man Named T-Rex and Dancing Harvard Boys

It’s been a crazy couple of weeks!

I keynoted at Social Slam, took Mr. D to Vegas for his birthday, and co-keynoted (with Jay Baer) at Counselors Academy. And, on top of all of that, Marketing in the Round came out and, those of you who pre-ordered it began receiving it this week and sent in pictures (which we’ve posted on Pinterest).

But I slept for eight hours last night so I’m beginning to feel myself again. Just in time for the big Chicago book launch party on Monday night (are you coming??).

It’s supposed to be a glorious weekend in the Windy City so I’m going to go put air in my bike’s tires and fill my water bottles.

And you? You’re going to check out Gin and Topics. Continue Reading »

May 04
2012
Gini Dietrich

Gin and Topics: Hungry Lion, Bike Riding Dog, and Kids Singing Queen

Friday, Friday, Friday!

I’m off to New Orleans tomorrow for the annual Counselors Academy.

Jay Baer and I are co-keynoting (the brain child of Martin Waxman), which I’m really excited about! If you’ve ever seen Jay speak, you’ll know he’s going to make me look suuuuuper good in front of my peers.

We’re doing something kind of fun and different: We’re interviewing each other on stage. Hopefully there will be video of it that I can post here next week.

In the meantime, check out the fun stories we’ve complied for you in this week’s Gin and Topics. Continue Reading »

Apr 27
2012
Gini Dietrich

Gin and Topics: A Real Life Batman and a Dancing Ping Pong Player

It’s the end of April. How did this happen?

I feel like we were just here talking about kicking butt and taking names this year and we’re already a third of the way through it.

Today also marks the day of Mark Schaefer’s Social Slam in Knoxville. By the time you read this, I will have already kicked the day off with the very first keynote about Marketing in the Round.

And, because it’s really early in the morning right now and I’d like to rehearse one more time before I go on stage, I give you Gin and Topics. Continue Reading »

Apr 20
2012
Gini Dietrich

Gin and Topics: Glamour Shots, Creative Kids, and a HUGE Dog

I’ve spent all week at 35,000 feet (thank heaven for GoGo Inflight!) so I’m very grateful it’s Friday and I’ll be home in my own bed tonight.

PLUS, my high school bud, Mike Koehler (aka MK), is going to be at my house when I get home AND Michael Schechter (aka Shrek) is coming over for my homemade lasagna on Sunday night.

So I’m very much looking forward to the weekend and hanging out with my boys.

And, to start the weekend off right, I give you Gin and Topics. Perhaps you can even follow Shashi Bellamkonda’s lead and pour yourself a gin and topic while you watch and read. Continue Reading »

Mar 30
2012
Gini Dietrich

Gin and Topics: A Blind Dog and a Phone Talking Elephant

Holy. Cow. What a week!

You know how I say I’m an introvert and all of you exclaim, “No way!”?

Well, today is very apparent I am introvert. I haven’t had more than three hours of sleep since Sunday night. I spoke yesterday morning, attended the conference, had dinner with my fellow speakers and the conference sponsors, and then I thought for sure I’d hit the wall.

Nope. Super bad jet lag. Still.

So I’m very much looking forward to being home in my own bed and getting out on my bike tomorrow. I need it.

Please let me sleep tonight. Please let me sleep tonight. Please let me sleep tonight.

I did, however, manage to find some very good videos (with some help from my friends and Mr. D) for you. Have fun! Continue Reading »

Mar 16
2012
Gini Dietrich

Gin and Topics: Customers As Muppets and PR Are Not Liars

Well, it was a fun week for Goldman Sachs, was it not?

I’m trying to decide if I’m going to write about it. Typically I would, but I feel really sorry for their head of corporate communications because everything blew up on his second day on the job.

Yes, his second day.

Justin Brackett and I were talking about it yesterday and I said I didn’t know if I would want to fix it or if I would say, “I did NOT sign up for this” and walk out. He thinks I’d do the former. He’s probably right.

So I don’t know. Perhaps I will write about it next week.

And, Illinois saw our former Governor head off to prison in Colorado. For 14 years.

I really wonder how that conversation at home goes. Does his wife tell him she’ll wait for him, as if he’s going off to war? What does he say to his kids? Fourteen years is a looong time, particularly when your kids are little.

And, with that, I give you Gin and Topics for the week. Continue Reading »

Mar 02
2012
Gini Dietrich

Gin and Topics: Limbo Skating and Unbelievably Strong Brothers

It’s Friday. Which means it’s going to snow in Chicago.

Right, Mother Nature?!? Do you hear me?? It’s going to snow in Chicago!

Actually, I just looked at the radar and it’s all rain. It’s too warm. Booooo!

We had a special day this week – it was Leap Day and one of the topics for today is based around something really cool on that day.

I’ll let you at Gin and Topics now so you can see what it is. Continue Reading »

Feb 24
2012
Gini Dietrich

Gin and Topics: TV for Dogs and Creepy Marketing

It seems we have a trend in Chicago. Every time it has snowed this winter (this is only the fourth time), it’s on Friday.

I wonder why that is? Mother Nature must be feeling generous to not make us trudge through snow all week long. Because, by Monday, it’s been gone.

So here I sit, watching it snow, and hoping we get a little bit more so I can get the skis out this weekend!

There are some interesting things for this week’s Gin and Topics. If it’s snowy and cold where you are, this will give you a good five minutes of entertainment.  Continue Reading »

Feb 17
2012
Gini Dietrich

Gin and Topics: Tweeting Beyond the Grave and Gorillas On Camera

It’s Friday! I was on the plane last night and realized it was Thursday, not Wednesday like I thought.

Do the weeks go by faster and faster as the year progresses?

Or maybe I’m just getting old.

Don’t answer that!

I won’t keep you from getting to Gin and Topics. There are some good ones this week.

Thanks to everyone who sends me links. Keep ‘em coming! Continue Reading »

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