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Jun 09
2011
Gini Dietrich

Pros and Cons of Co-Authoring a Blog

It’s Facebook question of the week time (clap, clap, clap)!

This week’s question comes from Alex Wood.

He asks:

“Hey Gini, happy Friday from Australia! I have a blog Q for you (and anyone else who feels like chiming in) Q: Are there any truly successful blogger ‘partnerships’ out there? I mean, two ppl working together on the one blog with the one vision. Sure, more hands, more contacts, more content = great! But I’m I just realized I’m about to start a blog with a colleague/friend and… well… I can’t think of an example of a similar blog or the potential issues they’d face. Am I missing something?? Alex” Continue Reading »

Jan 28
2011
Gini Dietrich

#FollowFriday: Regional Blogs

I have quite a few friends whose blogs I read that are regional (or very targeted to a specific industry) so a recommendation wouldn’t make sense for most of you. Because of that, I’ve been trying to figure out how to highlight their great work and have it apply to everyone. And then I figured it out! I’ll do them all in one #FollowFriday called Regional Blogs.

Allow me to introduce you to Abbie Fink, Patrick Reyes, Marijean Jaggers, and Elizabeth Sosnow. Continue Reading »

Jun 22
2010
Gini Dietrich

Is Social Media Dying?

Guest blog by Patrick Reyes, the digital strategy and analysis manager for Buick and GMC.

I recently read a blog post from Justin Kistner (through SocialFresh) where he theorizes that “social media” will reach its peak by 2012. If social media is dying how can organizations set themselves up for success in this continuously growing and evolving area? Continue Reading »

Feb 04
2010
Gini Dietrich

The February 5 #FollowFriday

Are you ready?

@PatrickReyes Patrick works at GM and is the furthest thing you would think when you think marketing and automaker. If he gets his way, he’ll change the way the auto industry communicates…for the better. On top of his demanding job, he blogs at Salt and Light, and quite consistently. AND, his New Year’s resolution was to commit to exercise. He’s on day 31 of P90X and loving it. He talks about his progress and it’s fun to watch. His only negative? He’s a Lions fan.

@dietcokeluvah You know how you meet people who are not scared ONE BIT to jump into a conversation, engage, and endear themselves to you? That’s my Diet Coke friend, who (for some reason), has an avatar of My Little Pony today. She has just started her blog, but I’m already intrigued. Note the Web sites/blogs she has listed…see a common theme? Continue Reading »

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