Jeff Cann

Influencer Marketing: Five Ways to Strengthen Relationships

By: Jeff Cann | August 22, 2013 | 
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By Jeff Cann For as long as brands have been in the business of selling, they’ve also been in the business of building and leveraging relationships with influencers – hoping  their opinions and authority might affect others and drive sales. The concept of influencer marketing is nothing new, but what has changed throughout the years is how brands are establishing, nurturing, and leveraging these relationships. Studies [&hellip... Read More