Laura Petrolino

Creative Marketing Case Study: Allstate Mayhem Campaign

By: Laura Petrolino | January 25, 2016 | 
Though many of us don't have the budget of AllState, there are many things you can take away from Mayhem, their "spokesperson." Laura Petrolino has five lessons that don't cost anything, but get you the same level of awareness. ... Read More
Laura Petrolino

The Snow Shoveler’s Guide to a Communications Strategy

By: Laura Petrolino | January 18, 2016 | 
Don't get stuck in the driveway, Laura Petrolino explains the lessons shoveling snow can provide your communications strategy success. ... Read More
Laura Petrolino

Technique Matters for Communications Strategy Success

By: Laura Petrolino | January 11, 2016 | 
If your communications strategy isn't as successful as could be, examine your execution technique. Laura Petrolino has a list of questions to ask yourself... Read More
Laura Petrolino

The Best of the Best of 2015 Round-ups

By: Laura Petrolino | January 4, 2016 | 
From communications and PR to tweeting animals and scientific discoveries, Laura Petrolino starts your year off with a round-up of best of 2015 posts. ... Read More
Laura Petrolino

Top Three Spin Sucks PR Blog Posts of 2015

By: Laura Petrolino | December 28, 2015 | 
These three Spin Sucks PR blog posts were your favorite in 2015. Have you read all three? Which others would you add to this list... Read More
Laura Petrolino

Ten Must-watch Holiday Movies

By: Laura Petrolino | December 21, 2015 | 
On the tenth day of Christmas, Spin Sucks gives to you, 10 must-watch holiday movies to lounge your days away between now and the New Year... Read More
Laura Petrolino

Six Must-Watch PR Webinars

By: Laura Petrolino | December 14, 2015 | 
Get out your pen and paper out and launch 2016 on the right foot with this list of must watch (and re-watch) Spin Sucks Pro PR webinars... Read More
Laura Petrolino

The Two Secrets to Being Part of the Spin Sucks Crazies

By: Laura Petrolino | December 7, 2015 | 
Do you know the pledge? Learn why you must and get a jump start on your 2016 goals by discovering the secrets to being a certified part of the Spin Sucks Crazies... Read More
Laura Petrolino

Lessons from Black Friday to Use in Your Communications Plan

By: Laura Petrolino | November 30, 2015 | 
Though Black Friday tends to make a laughing stock of Americans for the rest of the world, there are four lessons that can inform your communications plan... Read More
Laura Petrolino

Three Components of Employee Satisfaction

By: Laura Petrolino | November 2, 2015 | 
Employee satisfaction is crucial to creating a successful and motivated team. Laura Petrolino lays out three important components for satisfied employees... Read More