Want a successful brand? Particularly with new brands, you must make many decisions now that determine growth, categorization, messaging, and more. Patrick Cole has more... Read More

Building a personal brand in this day and age is vital, whether you are happily employed or looking for your next challenge. Patrick Cole shares five basic things you need to take into account when building your personal brand... Read More

With Facebook no longer social media’s cool little brother and Twitter having plateaued, businesses and marketers start looking elsewhere. Instagram is the new cool kid on the block. Patrick Cole looks at ways to engage on Instagram... Read More