Roger Gallager

Deconstructing the Most Compelling and Interesting Viral Stories

By: Roger Gallager | October 13, 2016 | 
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Why do some stories go viral and some don’t? They tend to be a combination of audience profiling, emotions, utilization, interest, relevance, and value. To be successful in content marketing—and to truly have a viral story, video, or element—you must study the masters. Roger Gallager deconstructs some of the most shared and successful content pieces online... Read More
Roger Gallager

Social Media Calls-to-Action that Connect You to Consumers

By: Roger Gallager | August 29, 2016 | 
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How do you map out a social media strategy that actually works? How can your brand stand out from the crowd and transform its followers into customers? The answers to these questions and more in this post from Roger Gallager... Read More
Roger Gallager

What Is Sleep Marketing and How Should You Use It?

By: Roger Gallager | May 17, 2016 | 
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Today, marketing experts are developing ways on how to influence consumers through the unconscious mind. The Sleep Marketing Scheme is a new exciting concept that businesses may tap into. To win with this novel strategy, Roger Gallager says it is essential to understand how the brain works during sleep... Read More
Roger Gallager

How SEO and Content Work Hand-in-Hand

By: Roger Gallager | March 23, 2016 | 
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You've produced your content. You published it. You're really proud of it. But no one visits it. Roger Gallager says you are missing ... Read More
Roger Gallager

Seven Brutal Truths About Digital Marketing Trends

By: Roger Gallager | January 27, 2016 | 
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Roger Gallager doesn't mince words when he talks about digital marketing trends and the habit some have of proclaiming them, but not living them. Here is what you should pay attention to this year, even if it's not on your list... Read More