Tom Martin

Content Marketing is a Wide Open Field for Smart Agencies

By: Tom Martin | August 30, 2018 | 
The content marketing world is wide open for agencies, yet no one seems to be stepping up to the plate. Tom Martin describes why this is—and what to do about it... Read More
Tom Martin

Four Key Trends Driving the Shift Towards Self-Educating Buyers

By: Tom Martin | June 11, 2014 | 
Gone are the days when buyers are forced to learn about products and services from a sales team. The new self-educating buyer is driven by a shift in power... Read More