Nicole Rodrigues

Three Building Blocks for Starting Smart: A Client’s Guide to PR Success

By: Nicole Rodrigues | March 3, 2016 | 
NRPR Group just launched "PRactical Guide to Publicity," a video series aimed to educate the C-level executives who hire PR firms on the true benefits of strategic PR. Nicole Rodrigues shares for Spin Sucks a client's guide for PR success... Read More
Gini Dietrich

Red Flags in Business Relationships Create Success

By: Gini Dietrich | March 3, 2016 | 
It seems counterintuitive, but if you approach new business meetings with the expectation to create red flags, you'll have better success in winning... Read More
Daniel Glickman

Content Marketing isn’t Just for Marketers Anymore

By: Daniel Glickman | March 2, 2016 | 
Content marketing isn’t just for marketers anymore. Salespeople, customer service reps, call center agents, on-boarding staff—anyone who directly connects with customers—should be part of the content marketing process. Daniel Glickman shows you why it is important... Read More
Gini Dietrich

How Red Lobster Flopped Their Social Media Gift

By: Gini Dietrich | March 2, 2016 | 
Red Lobster was handed a social media gift when Beyonce mentioned them in her single, Formation. But they flopped it. Badly. Gini Dietrich has more... Read More
Nick Jakubowski

Content May be King, But User Experience is Emperor

By: Nick Jakubowski | March 1, 2016 | 
Marketers in 2016 must convince their companies that developing brand loyalties will be the way to gain customers in a future where they can't compete on marketing claims anymore. It won't be easy, but those who can will win the current internet marketing game... Read More
Gini Dietrich

Lands’ End in Crisis: What They Should Have Done

By: Gini Dietrich | March 1, 2016 | 
Lands' End is in crisis, after featuring Gloria Steinem in a new feature, but it all could have been avoided. Gini Dietrich has what they should have done... Read More
Corina Manea

Doing What You Love is Key to Your Success

By: Corina Manea | February 29, 2016 | 
Creativity is best expressed when you're doing what you love, and loving what you do. Corina Manea argues that it is also the key to your success in your professional and personal life... Read More
Laura Petrolino

Leap into these Online Professional Development Resources

By: Laura Petrolino | February 29, 2016 | 
Set a leap day resolution to up your learning game with the variety of online professional resources available to PR professionals. Laura Petrolino pulls together a starter list and challenges you to take a leap forward in your career through a commitment to lifelong learning. ... Read More
Gini Dietrich

Gin and Topics: A Hilarious Prank on Jamba Juice

By: Gini Dietrich | February 26, 2016 | 
On this week's Gin and Topics, we have Ellen and Adele playing a prank on Jamba Juice that might very well be the funniest thing you see all year. And more!... Read More