Arment Dietrich

Battle of the Denver Dailies: The Denver Post vs. Rocky Mountain News

By: Arment Dietrich | April 23, 2008 | 
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Blog written by Liz Pope Technically The Denver Post and Rocky Mountain News should function as allies, considering they’re both published by the Denver Newspaper Agency (DNA) and work in the same building. Nevertheless, with drops in readership and funding, these publications find themselves head-to-head in a battle that ultimately decides which paper stays afloat in the long run. The DNA and the papers’ owners have [&hellip... Read More
Arment Dietrich

Political Integrity

By: Arment Dietrich | April 22, 2008 | 
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Blog written by Ayanna Green L.A. Johnson with the Pittsburgh Post-Gazette wrote an article about a Web site claiming to measure political integrity.  The website uses a rating tool designed by David Gruder, a psychologist.  On Dr. Gruder’s website his Integrity Watch blog.  He developed this blog because the political world is full of so much spin that the public needs an education in what “integrity [&hellip... Read More
Arment Dietrich

The Benefits of Smoking Cigarettes

By: Arment Dietrich | April 21, 2008 | 
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Blog written by Morgan Smith Governments are engaged in a constant battle between taxing and spending. The battle is waged each year, dating from when taxes were first levied by governments, as a means of paying for services needed by their constituents. Elected officials are always struggling to come up with new ways to not alienate constituents, keeping everyone moderately happy enough to ensure their re-election. [&hellip... Read More
Arment Dietrich

Pull one gray hair and two more grow in it’s place

By: Arment Dietrich | April 18, 2008 | 
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Blog written by Molli Megasko Here’s the thing about the Internet, it’s simple supply and demand.  You can shut a site down, but if the demand is there, another one is going to pop up. Take the online music sharing communities for example.  Napster was a hit, it was the first widely-used peer-to-peer sharing service, and it made a major impact on how people used the [&hellip... Read More
Arment Dietrich

Sure, we can get you on Oprah

By: Arment Dietrich | April 17, 2008 | 
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Blog written by Courtney Lawrence One of the first things to remember in public relations is do not lie.  If you don’t lie, you don’t have to spin and it is imperative to be honest with your clients about their goals, deliverables, expectations, and outreach.  However, with that being said Harrow Communications, a PR company out of Oakland Calif. claims they have the insider tips to get [&hellip... Read More
Arment Dietrich

Spinning Out of Control: Was it Really a Boom?

By: Arment Dietrich | April 16, 2008 | 
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Blog written by Brigitte Lyons Politicians, economists, and business leaders are spending a lot of time debating our current economic state. Are we in a recession or a slowdown? The New York Times, however, is asking whether our economy was really ever booming at all. I recommend you check out the article, but if you want the cliff notes, I’ll copy the a few passages here: [&hellip... Read More
Arment Dietrich

Restoring Our Image

By: Arment Dietrich | April 16, 2008 | 
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Blog written by Sydney Ayers, APR Over the weekend, PRSA Chairman and CEO Jeff Julin was interviewed in the Denver Post.  During the course of the interview, the reporter asked Jeff about a somewhat controversial seminar the Colorado Chapter held last year entitled “Taking the BS out of PR.”  Jeff’s answer was elegant and to the point.   “There is no question that many people think [&hellip... Read More
Arment Dietrich

Motivational Spin: Self-help, Vacations and Torture

By: Arment Dietrich | April 15, 2008 | 
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Blog written by Shawn M. Kahle, APR While there are many attributes I still envy and seek, I am blessed with strong personal drive, ambition, energy, and perseverance.  Some call it a work ethic.  It really is a life ethic. Yet, recently, in one conversation after another with my friends, family, and colleagues the subject keeps coming back to the issue of motivation.  Usually, this makes [&hellip... Read More
Arment Dietrich

Life Lessons from PR

By: Arment Dietrich | April 14, 2008 | 
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Blog written by Cory Sealey One thing encouraged at Arment Dietrich is taking the lessons you learn while in the office and applying them to areas of your life not broken down into billable hours.  For most of us, this usually encompasses volunteering at a local charity or non profit.  I have been lending my public relations and public affairs experience and advice to a great [&hellip... Read More
Arment Dietrich

PR firms should stay invincible, no blogging???

By: Arment Dietrich | April 14, 2008 | 
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Blog written by Thomas Short I came a crossed an interesting social media blog the other day discussing the importance of blogging and whether or not PR firms are participating in the highly social media world we live in. The blog was about a man who runs an agency and believes his agency should blog, but has been told by “experts” he should not. I understand [&hellip... Read More