Arment Dietrich

It's Not Oprah's Fault!

By: Arment Dietrich | November 9, 2007 | 
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So apparently providing $40 million to build a 50-acre school for disadvantaged South African girls will get you a lot of bad publicity.  Just recently, about a dozen girls at the Oprah Winfrey Leadership Academy in South Africa came forward with a list of complaints which included sexual abuse and harassment.  Although Oprah isn’t entirely to blame for this, she still has to take the heat [&hellip... Read More
Arment Dietrich

Lead in Cereal Boxes?

By: Arment Dietrich | November 9, 2007 | 
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If you are a mother or father that makes sure all your children are getting the right amount of nutrients in their every day diet by reading the food labels on cereal box or any kind of food, you won’t have to worry about checking their daily lead dosage if they chose to have “ugly teeth “as a part of their Halloween costume. According to Bulldog [&hellip... Read More
Arment Dietrich

Heather's Pity Party

By: Arment Dietrich | November 7, 2007 | 
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Heather Mills, another celebrity famous for being famous has long been an annoying media hound. She is Paul McCartney’s estranged wife and thinks she has been branded by the media as a “gold digger” and a “fantasist.”  She recently appeared on both “Today” and “Good Morning America” to talk about how the media has been “so mean to her, man.”  What are her PR people doing [&hellip... Read More
Arment Dietrich

WWJD?

By: Arment Dietrich | November 6, 2007 | 
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Last week it was announced Warren Jeffs, leader of a polygynous group known as the Fundamentalist Church of Jesus Christ of Latter-day Saints, made some interesting statements while in jail which were kept out of his September trial and now are being released. Jeffs was convicted as an accomplice on two counts of rape for his role in the marriage of a 14-year-old follower and her [&hellip... Read More
Arment Dietrich

Death Spin

By: Arment Dietrich | November 5, 2007 | 
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If a waiter told you the banana portion of the dessert accounted for just 200 calories and he/she just can’t get a reliable figure on the rest, would that be a fair report of what the banana split entails?   Unfortunately, U.S. media often gives consumers the banana equivalent when reporting war casualties in Iraq. I think our troops certainly deserve credit and our deep respect [&hellip... Read More
Arment Dietrich

Awards for Bad Products Equals Spin

By: Arment Dietrich | November 4, 2007 | 
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What do you get when you combine misleading advertising with sleeping pills? — the Consumers International list of bad product awards. The U.S. subsidiary of the Japanese firm Takeda Pharmaceuticals took the cake for their promotion of a sleeping drug, Rozerem, to children, according to AFP article posted on Yahoo! News. Consumer International, a global consumer group, announces the awards at the Consumers International World Congress [&hellip... Read More
Arment Dietrich

Ignoring the elephant in the room

By: Arment Dietrich | November 1, 2007 | 
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Two friends and I went to go see The Darjeeling Limited last weekend. And while, to us three Wes Anderson devotees, Owen Wilson’s recent suicide attempt lent little, if any, unintentional pathos to his physical appearance in the film (Wilson’s character is bandaged heavily from a recent accident) I wondered later about how Wilson’s public persona – affable, charming, stoner lothario – would be affected by [&hellip... Read More
Arment Dietrich

Spin Me a Wedding

By: Arment Dietrich | October 31, 2007 | 
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Although it’s not May yet, it seems like everyone has weddings on the brain. This may be due to the fact that I just celebrated my first anniversary and one of my best friends is engaged, but even Daily Candy is putting out its wedding guides. When I finished planning my wedding a year ago, I was convinced I wanted to become a wedding planner. I [&hellip... Read More
Arment Dietrich

Fear + Marketing = Higher Ratings

By: Arment Dietrich | October 30, 2007 | 
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On Tuesday, October 16th, Steven Colbert of “The Colbert Report” made a fantastic revelation regarding CNN’s marketing strategy for their newest series, “Planet in Peril”.  He states: “CNN is so committed to raising awareness of the depletion of our natural resources; they put a 6 foot square poster in each of the 2.3 Million copies of today’s USA Today. That is 13.8 Million square feet of [&hellip... Read More
Arment Dietrich

National Uproar About a Dog?

By: Arment Dietrich | October 29, 2007 | 
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Not too long ago I was thinking about adopting a rescue soft-coated Wheaton terrier.  I saved up the money and found a great organization to apply to.  But man!  Who would have thought that rescuing a dog, saving a dog’s life, giving that family-less dog a home would undergo so many rules? So you can only imagine my interest in following the Ellen DeGeneres story.  I [&hellip... Read More