Laura Petrolino

12 Days of Christmas: Achieve Your 2019 Professional Goal

By: Laura Petrolino | December 3, 2018 | 
On the first day of Christmas Spin Sucks gave to you...all the tools you need to set, execute, and achieve your 2019 professional goal. Laura Petrolino shows you how. ... Read More
Gini Dietrich

Gin and Topics: Watch Singing Dogs and Meetings for Your Brain

By: Gini Dietrich | November 30, 2018 | 
There is nothing more funny to a certain CEO in our company than animals acting like humans. You get that twice in this week's Gin and Topics... Read More
Mike Connell

The Spin Sucks Question: Do You Have a Quora Strategy?

By: Mike Connell | November 30, 2018 | 
When it comes to strategy, Quora seems to live in the "nice to have" zone, rather than the go-to spot. Mike Connell asks: do you have a Quora strategy... Read More
Eric Berto

How to Overcome the “Vendor” Label When Pitching Media

By: Eric Berto | November 29, 2018 | 
When it comes to media pitching, how do you shift the focus away from your client's company name and shine the light on their message? Here are some tips... Read More
Gini Dietrich

The Top Seven Challenges PR Agencies Face

By: Gini Dietrich | November 29, 2018 | 
The challenges small- and mid-sized PR agencies face are many, but solvable. Here are seven challenges, with solutions, you can begin on today... Read More
Martina Quinn

The Positive Outcomes of Pro Bono PR Work

By: Martina Quinn | November 28, 2018 | 
When Martina Quinn talks pro bono PR, some think she's crazy. But there are benefits, and a balance to make pro bono work in your business... Read More
Gini Dietrich

The 2019 Spin Sucks 30-Day Communications Challenge

By: Gini Dietrich | November 28, 2018 | 
We're coming up on 2019 and it's going to be a great year! To guarantee your success, Spin Sucks has re-launched its 30-day communications challenge. Gini Dietrich has details, and gives you the information on how to get started... Read More
Christopher Penn

The 16-Step Data Lifecycle for Communicators: Part 1

By: Christopher Penn | November 27, 2018 | 
Getting the most out of your data/data collection process(es) with Chris Penn. The Data Lifecycle for Communicators: Part 1 (of 3)... Read More
Gini Dietrich

Artificial Intelligence: What About Authenticity and Realness?

By: Gini Dietrich | November 27, 2018 | 
What does it mean when computers can learn, programs can talk, & so much of our interaction is automated? Can artificial intelligence be authentic and real? Gini Dietrich has answers for this and more... Read More
Sean Schroeder

Communicators: It’s Time to Start Seeing Content as a Service

By: Sean Schroeder | November 26, 2018 | 
Content as a service means spending less time creating content and more time using it to grow your audience or create new customers. Sounds good, right... Read More