On this week's Gin and Topics, watch a Scottish grandmother read "The Wonkey Donkey," see LA vs. NY kids compete for hilarity, and more... Read More

The media landscape is changing along with our definition of media itself. On this week's #SpinSucksQuestion, Mike Connell posits: what is the future of traditional media relations? ... Read More

What can you do to survive and thrive in the world of voice search? Tom Jager provides four ideas to help you plan and implement for ... Read More

When Ernest Hemingway suggests you do something with your writing, you stop and listen. Here are books he advises you read, how to overcome writer's block, what to do about the art of revision, and more... Read More

With these 4 practical examples of how businesses can weave in marketing innovation and plan for failure, Jesse Fowl says you can begin failing better and innovating big... Read More

Storytelling requires creativity, critical-thinking skills, self-awareness, and empathy. Gini Dietrich says staying focused on those things is how to future-proof your job... Read More

When business owners fall under the influence of social media without knowing how it works, they often forget how to make good business decisions. Sharon Miller details a case study to illustrate this point... Read More

O may be the last letter of the PESO model, but we’ve saved the best for last. Your program cannot exist without owned media. It's the foundation for it all. Gini Dietrich has more... Read More

Be stingy with your ‘yeses’ and be unapologetically free with saying no on a daily basis. It will not only free you, but will be far more productive. Debbie Johnson has more... Read More

Do your team's performance metrics align with your business goals? Laura Petrolino explains how to choose the right metrics to improve team engagement and your business's bottom line... Read More