Today’s #FollowFriday is for Arik Hanson, the man who created the PR Readers Choice awards and HAPPO (with the uber-charming Valerie Simon) and who is a huge proponent for 12for12K and 30 Under 30.

Arik’s tireless work for the industry, constant ideas for helping others, and great nature make him one of the most engaging personalities online. Personally, he has a great love for golf and recently took a trip that made even me jealous.

Our win of PR Blog of the Year (had to get that in there!) notwithstanding, follow Arik on Twitter, subscribe to his blog, and read everything he writes!

Gini Dietrich

Gini Dietrich is the founder, CEO, and author of Spin Sucks, host of the Spin Sucks podcast, and author of Spin Sucks (the book). She is the creator of the PESO Model and has crafted a certification for it in partnership with Syracuse University. She has run and grown an agency for the past 15 years. She is co-author of Marketing in the Round, co-host of Inside PR, and co-host of The Agency Leadership podcast.

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