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Introducing the Arment Dietrich Tagline Contest


Social Media | January 25, 2010

Last week we launched a Facebook fan page contest to create a new tagline for our newly designed Web site, set to launch late this week. We’ve had some great entries, but want to also open it to our blog readers.

Following are a couple of our favorites. But they are totally unprofessional, which is why we need your help.

* Arment Dietrich. Better Than Sex.

* Arment Dietrich. The Only Thing We Spin Is Our Bike.

The winner not only gains fame, but will have the tagline (with credit) on our home page. Heck, we might even have a t-shirt or mug to give the winner.

Before we changed the business model our tagline was “Service. Results. Spirit.” Boring, right?

But with the new Web site and our new business model (don’t know about the new business model? Read more here), we figure it’s a good time to get rid of the boring and introduce something really good.

So…I leave it in your hands. What tagline do you think best represents Arment Dietrich?

author avatar
Gini Dietrich
Gini Dietrich is the founder, CEO, and author of Spin Sucks, host of the Spin Sucks podcast, and author of Spin Sucks (the book). She is the creator of the PESO Model® and has crafted a certification for it in collaboration with the S.I. Newhouse School for Public Communication at Syracuse University. She is co-author of Marketing in the Round and co-host of The Agency Leadership podcast. She also holds “legend” status on Peloton.
Gini Dietrich headshot.

Gini Dietrich

Founder and CEO

Gini Dietrich is the founder, CEO, and author of Spin Sucks, host of the Spin Sucks podcast, and author of Spin Sucks (the book). She is the creator of the PESO Model® and has crafted a certification for it in collaboration with the S.I. Newhouse School for Public Communication at Syracuse University. She is co-author of Marketing in the Round and co-host of The Agency Leadership podcast. She also holds “legend” status on Peloton.

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