The WizardDuring The Lies and Truths of Google Analytics with Andy Crestodina last month, Jennifer MacDonald asked if we could pleeeease do a webinar on WordPress.

Well, Jen, Lindsay Bell listened to you and invited Joe Hackman from Managed Solutions to help you (and Howie Goldfarb) and anyone else who needs it.

This webinar is for the muggles who need to get started with blogging, need a new website for their business or hobby, got started, but are stuck, or just need help with best practices.

There is a lot to cover so we’ve broken it down into two segments: WordPress Wizardry for Muggles and WordPress for Wizards.

The first half is the basics and helps you get everything set up for a website or blog using free, paid, or customized themes.

The second is more advanced and helps you add navigation, menus, pages, and plugins.

WordPress Wizardry for Muggles

Joe begins by telling you his six rules. I’m not going to tell you what they are…you have to watch to see!

He will teach you how to:

  • Select your domain name
  • Choose a registrar
  • Best practices for registration
  • Know the difference between .org and .com
  • Host the site: Choose the host, where to host, what to consider
  • Find help if you get stuck
  • Pick a theme and pros and cons for free, paid, and customized
  • Use plugins, when to be careful, and what to consider
  • Install WordPress
  • Use and FTP client to add your theme and plugin files
  • Perform basic tasks in the admin panel

WordPress for Wizards

I don’t think Joe realizes what he did here. There were a few things I still didn’t know how to do and now I do!

Watch out! I now can play in the Cpanel and add navigation, which means I’ll be messing on the WordPress sites we manage. Woo hoo!

He’ll also teach you how to:

  • Add things using your FTP access
  • Add a file
  • Use Softaculous, which allows you to easily add apps, scripts, and other neat things automatically to your site
  • Defend against hackers
  • Add menus and navigation
  • Add categories and use those in your menus
  • Change permalinks for SEO benefit
  • Archive your content
  • What to do with widgets and how to add or change them
  • Use basic HTML

The Details

The webinar with Joe is next Thursday, March 28, at noon ET. It’s the last in our three-month free trial package. Yes, it’s FREE.

I know some of you will be on spring break. Register anyway. That way you’ll get a copy of the video post-webinar and can watch it when you’re back.

For the rest of you, if you need help either getting started or advancing your knowledge with WordPress, we’ll see you at noon a week from today.

Gini Dietrich

Gini Dietrich is the founder, CEO, and author of Spin Sucks, host of the Spin Sucks podcast, and author of Spin Sucks (the book). She is the creator of the PESO Model and has crafted a certification for it in partnership with Syracuse University. She has run and grown an agency for the past 15 years. She is co-author of Marketing in the Round, co-host of Inside PR, and co-host of The Agency Leadership podcast.

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